Page 49 - Finanancial Management_Feb_Apr23
P. 49

THE VIEW FROM THE PRESIDENT

                                        MELANIE JANINE KANAKA, FCMA, CGMA



           ’m delighted that my                                                   It is in the interests of all CIMA
           professional designations have                                         members to do everything we can
        Iserved me so well over the                                               to reinforce the power and brand
         course of a varied and interesting                                       recognition of that designation.
         30-year career, ever since I was                                         CGMA is a differentiator in a
         admitted to CIMA membership in                                           confusing market. At the moment,
         1992. I proudly added the CGMA                                           there are many management
         designatory letters after my name                                        accounting designations,
         in 2012, when the CGMA                                                   certificates, and programmes
         designation was created.                                                 around the world awarded by
           The worldwide reach of AICPA                                           different organisations, but only
         & CIMA makes CGMA the only                                               appropriately qualified AICPA &
         management accounting                                                    CIMA members can call
         designation with truly global                                            themselves CGMAs, the global
         recognition. That means our                                              standard in management
         qualifications are recognised and                                        accounting. It is vital that we who
         respected everywhere by our                                              have it capitalise on this
         employers, clients, customers,                                           advantage.
         and regulators. The CGMA                                                    Unlike the current post-
         designation is a true global                                             nominal letters ACMA and FCMA,
         passport that leads one to a                                             AICPA & CIMA own the sole rights
         successful global career.                                                to use the CGMA designation,
           The reason for this is                                                 which is very important. It means
         simple. The aptitude and                                                 the designation is unique and the
         dedication that are required to                                          value of the designation can be
         acquire CIMA’s CGMA                   The CGMA                           legally defended to protect the
         Professional Qualification,                                              interests of the people who hold it.
         which permits use of the CGMA                                            This is not true of ACMA and
         designation, shows that the   designation’s power                        FCMA, as a number of competing
         designation holders are people                                           accounting organisations also
         of good character, are guided by   ‘AICPA & CIMA own the sole rights     award ACMA and FCMA to their
         strong ethics, and have a sound                                          members. While CIMA’s ACMA
         grasp of the leading-edge skills   to use the CGMA designation.’         and FCMA continue to be awarded
         required in today’s rapidly                                              and used across the world, CGMA
         evolving business environment.                                           is unique because it is owned and
                                                                    defensible by CIMA and recognised globally.
         Members value the CGMA                                       To prevent confusion and to highlight the value of
         Since I became CIMA president and co-chair of the          what we have, we must always ensure that our
         Association of International Certified Professional        qualification, and membership of CIMA, stand apart in
         Accountants last June, I’ve had the opportunity to meet    a crowded marketplace. That is why we renamed the
         with members and candidates from around the world,         CIMA Professional Qualification as CIMA’s CGMA
         including in Australia, Indonesia, Malaysia, Singapore,    Professional Qualification and brought about brand
         United Arab Emirates, South Africa, Sri Lanka, Canada,     consistency through the CGMA Finance Leadership
         and the UK. In all these places I heard how becoming a     Program and the CGMA Competency Framework,
         CGMA designation holder helps start a successful           emphasising the CGMA designation’s significance.
         career.                                                      Maintaining the CGMA’s status as a distinct,
           Both new and long-standing CIMA members also             prestigious, legally owned, and defensible designation
         share these feelings. Time and time again, they tell me    is central to CIMA’s global leading role. Doing so plays a
         the value that their membership and CGMA                   key role in securing the best possible future for our   PHOTO BY FIONA HANSON/AP IMAGES
         designation bring to their careers and how their           members, giving them the global opportunities that
         unique skillset is valued by their organisations. This is   KEEP IN TOUCH  make our profession such an interesting and
         why they continue to place their trust in us by   Follow me  rewarding field to work in. I wish you the very best as
         remaining a member of the world’s largest body for   on Twitter:  you continue on your progressive professional journey
         management accountants.                   @CIMA_President  onward and upward. With my best wishes.

        FM-MAGAZINE.COM                                                            April 2023  I  FM MAGAZINE  I  5
   44   45   46   47   48   49   50   51   52   53   54