Page 16 - KZN Business Sense 3.6

KZN

KwaZulu-Natal
Business Chambers Council
ENTREPRENEURS — CREATING VALUE

grow their condence to enter ‘why’, and the reason oen greater
David White - Akhona Mahlati -
CEO, Director, the entrepreneurial space, we than money that drives his or her
BusinessFit BusinessFit need to encourage and support spirit forward, and the sta play
small businesses as a priority a big role in ‘how’ the vision
in our daily lives and decision is delivered to clients. It is
making and wherever possible, aligning beliefs and values WHY?
endeavour to include them in of the teams with common
enterprise supply chains. purpose that creates the Vision or purpose
energy needed to propel
Entrepreneurs are always ‘what’ the organisation
energised. When they wake up does forward.
in the morning their rst thought
is of their passion. It is what In engaged
makes them feel most alive and organisations
David White and Akhona Mahlati professional photography to is what helps them to dene their everyone HOW?
share a passion for developing fashion... we have seen a lot, purpose and existence. Purpose understands The process is driven
entrepreneurs and speak about the and we have seen magic. is a true blessing and carries that the business by shared values
value created in highly engaged Entrepreneurs are taking their unstoppable determination and of the business.
work environments. ideas to new levels, growing their tenacity to accomplish what it ey know
companies, creating meaningful sets out to do. Entrepreneurism where the
company is
employment opportunities, and
is like other disciplines such as
U ndoubtedly, South Africa making huge contributions to sport, the arts, teaching, etc, going, they know
the productivity of our economy
where people stretch themselves
is becoming a nation of
how they personally
great entrepreneurs. In
unique needs in rural and urban
our BusinessFit Entrepreneur as a whole. ey are supporting towards goals and milestones that contribute towards WHAT?
providing ongoing
they are passionate to achieve.
Development Programmes, communities, and are helping value to clients, and The result
we are meeting special people. to provide essential and modern Good people relationships they understand their
People with great vision, services. Certainly, we are seeing e true value in any personal and the
purpose and passion. People a rising tide, and this new wave organisation is its sustainability, company’s nancial
that see their responsibility is to of ‘small business condence’ is and at the heart of sustainability constraints and objectives.
contribute towards the economy positive and encouraging. is good people relationships. By everyone understanding
with innovative ideas – that are e best companies, the how the company generates
aimed at improving existing A healthy small business companies that thrive in all money for the services it sta commitment comes from
processes and systems, and community is necessary to business climates, are those with provides, it is easy for individuals sharing the outcomes of the eort
creating employment maintain our economy. Most engaged sta and work teams. and self-driven teams to value of all involved in producing
opportunities. South Africans are naturally ese companies have people their contribution. As an example, nancial value. is makes people
entrepreneurial. We as a nation working together, driven by credit managers no longer see feel welcome and important, and
From baking ‘the world’s are creative, fearless, and holistic and shared values, their role as simply collecting ensures that no matter the
best’ snowballs (delicious overwhelmingly determined. striving for common goals and company debt, but rather as an weather, the team will pull
confectionary) to marketing is belief in ourselves is our outcomes. essential contribution to cashow together to ensure the company’s
specic nancial services, from life blood and we are proud of optimisation. Entrepreneurs sustainability and ongoing
TB/HIV wellness programmes the independence it brings to us. ose entrepreneurs who are realise that in running a successful success.
to running health care and We have some entrepreneurial gaining nancial reward from business, everything is connected.
pharmaceutical outlets in greats like: Elon Musk (PayPal, the markets in which they trade, at is that every role in the We are encouraged by what we
organisation has a purpose, and
have attracted people into their
SpaceX, SolarCity and Tesla),
undeveloped areas, and from
see in the entrepreneurs we meet
“ Herman Mashaba (Black Like companies with similar values that everyone in it is aected by and work with, and by the
Me also trading in the UK),
each other’s business mindedness
and beliefs. Entrepreneurs are
positive eect they are having on
Having worked with
larger organisations who oen
oen good at expressing their
and caring for the organisation.
and Lynette Magasa (Boniswa
entrepreneurs every day,
purpose and contribution to
Corporate Solutions – one
are desperately trying to recapture
Entrepreneurs are focused on,
for as far back as our minds
can stretch, we believe of Africa’s largest telecoms the economy, and their success and delighted by results, and not the youthful entrepreneurial
businesses), who are changing
culture they had when they rst
simply performing tasks.
comes from attracting the right
that entrepreneurism is a the world in their respective skills and culturally attuned started.
process of understanding areas of focus. e many small people to assist in operational Everyone is encouraged to
and recognising our own business owners and leaders in and delivery processes. contribute and be responsible for To all entrepreneurs, we
(oen submerged) talents, South Africa are the backbone outcomes of activities, and to applaud you. Keep showing us
desires and passions – of our country’s culture and Aligning beliefs and values ensure ongoing value to customers the way towards growing
and aligning them with economy. ese entrepreneurs Aligning values is critical. and stakeholders is maintained. sustainable organisations with
nancial value. Certainly, have identied their niche in Values help to align purpose, ere is maturity in diversity, strong business foundations and
for most people nding the market and trade their and in engaged organisations with every person valuing the engaged company cultures;
their entrepreneurial self products and services for we see common patterns of wholeness that comes from an providing meaningful work
is a journey and a discovery, nancial reward. e income behaviour driving actions inclusive culture where people opportunities to the benet of the
and once found there is generated contributes value to and outcomes. Purpose and bring their whole selves to work, economy.
no turning back. It is like the economy. belonging are two critical aspects and not just their learned skills
a little voice within that of engagement, and is the result and experience. For more information about
BusinessFit, contact Lindiwe Bhadi
takes over, and becomes Entrepreneurial work of people enjoying and being on Lindiwe@ businesst.co.za
our condant and advisor. environments enthused by their work. eir Sharing the outcomes or 031 767 0625.
We can of course be We are all potentially work helps them to identify who In these engaged organisations,
which are oen led by forward
they are as individuals. ey
entrepreneurial in our work
entrepreneurial, aware environments. We are aware become experts in what they do, thinking entrepreneurs, there is
of our creativeness, in all of our ability to create value in and their day to day routines a natural willingness for them
circumstances, even if we the economy and derive prot encompass the work activities to want to share the success of
are working in a large for the organisations in which they always hoped to do. ey the harvest. Gone are the days
organisation. We just we work, but it is estimated are doing what they truly love when shareholders pay sta as
require encouragement that only 2% of the population doing, and it comes to them little as they possibly can, so
” motivation for other people to So, the entrepreneur has the Organisation sustainability and
through the organisation’s recognise their entrepreneurial simply and easily. that they can absorb the
culture and leadership. selves. As such, to create company prots themselves.
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