Page 78 - KZN Top Business Portfolio-eBook 2022
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INVEST DURBAN






       Name of Company: Invest Durban     KEY PERSONNEL
       Nature of Business: Investment promotion for   Deputy City Manager: Phillip Sithole
       eThekwini Municipality             HOD: Russell Curtis
       Services / Products: “First Stop Shop” to attract,   CONTACT DETAILS
       retain, expand and facilitate foreign direct   HEAD OFFICE
       investment into the Durban Metro. We provide
       marketing support, free investment advisory   Physical Address: 41 Margaret Mncadi Avenue, 11th
       services, project management assistance,   Floor, Durban, 4001
       opportunity identification, and regulatory   Postal Address: P.O. Box 1203, Durban, 4000
       process facilitation to Foreign Investors, plus local   Tel: +27 (0)31 311 4227
                                          E-mail: invest@durban.gov.za
       Empowerment Partners.               Website:  www.invest.durban
       Date Established: 2001                    www.durban.gov.za

                                             series of investments across several sectors
       FIRST STOP SHOP                         ƒ Priority Sectors, which receive the focus
       Invest Durban was recommended by the Durban      of planners in a variety of ways, including the
       City Council and organised private business as the      creation of clusters and the development of value
       First Stop Shop to stimulate new investment in the      chains to promote new ventures and investment
       Durban metropolis. We act as a partnership between   opportunities
       the Metro City Council and the private business   Catalytic Projects
       sector, offering a free investor advisory service, plus   Durban is working on a number of large-scale projects
       key promotion, facilitation, and aftercare services   that have the potential to make a regional impact. The
       between all investment stakeholders.
                                          location of these projects is vital. They must either be on
       Invest Durban delivers a world-class Metro based  national trade routes or they should help to break down
       investor support service, encompassing our four part  the  old  apartheid  living/working  dynamics.  Projects
       business mandate, namely investment promotion  are selected for their scale in terms of job creation,
       and marketing; foreign investment identification,  investment size and potential revenue creation. Ideally,
       attraction and facilitation;  FDI  aftercare  and  the  projects  should  include a combination of uses
       expansion, plus investment advocacy.  (retail, commercial and housing, for example) and
                                          they should fit in with the United Nation’s Sustainable
       Invest Durban works together with organisations   Development Goals.
       such as the Department of Trade & Industry including
       Invest SA, Trade and Investment KZN (TIKZN), the  The Point Waterfront Development, for example,
       Durban Chamber of Commerce and Industry, the KZN  fits very well into the category of a catalytic project.
       Growth Coalition, and State-Owned Enterprises such  Some projections put the potential investment
       as Dube TradePort, the DBSA, IDC, Eskom, ACSA and  value at R40-billion and the number of permanent
       others.                            jobs to be created at 6 750. It is an ambitious plan
                                          that is already linking the city’s beach promenade
       Categories
                                          and the harbour.
       The thrust of Durban’s proposition to attract investors
       can be put into three broad categories:  The Point Waterfront Development offers a
                                          property use mix of office space, retail shops,
          ƒ Premium Destination; a business and lifestyle    residential dwellings and leisure options. The 55 ha
          environment most conducive to profitable,    site has already seen significant investment. A new
          sustainable, with ample land available   cruise line terminal in the harbour, backing on to the
          ƒ Catalytic Projects, which have the potential to    Point will dovetail well with the new atmosphere of
          shift the socio-economic landscape and trigger a    the precinct.
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