Page 89 - KZN Top Business Portfolio - EBOOK 2019
P. 89

Chairperson at Traffic Signals and Accessories   In addition, the company is involved in many other
       (TSA) Holdings                       sponsorships and community support programmes.
      G       LEN  PILLAY,  a  Durban-based  entre-  perseverance.  “You  need  to  make  sure  that  you
                                             Pillay  says  that  TSA’s  growth  is  based  on
              preneur, established Traffic Signals and
                                            persevere  and  that  you  have  a  passion  for  your
              Accessories (TSA) in 1995.
                                            business.  In  the  beginning  I  did  everything,
                With a background in engineering, his  including marketing, but I needed to make a lot of
       aim  was  to  produce  a  reliable  and  cost-effective  sacrifices. You can’t run a business on your own.
       range of traffic signal lights.      You  have  to  have  a  support  team  that  does  the
                                            works alongside you.”
        He explains, “The first traffic light was built in my
       garage at home and with demand we then grew to   Most  of  Pillay’s  time  is  now  spent  in  research
       a rented premise – and then we moved again to a  and  development.  “We  have  to  keep  up  with
       new property…”                       development and upgrade our products as well as
                                            obtain specifications for new products in accordance
        TSA have now grown to become leaders in South   with what the client needs.”
       Africa as well as are the largest manufacturer and
       supplier of LED traffic lights in Africa. The company   He is also responsible for introducing the company
       has  intellectual  property  rights  for  its  products  in  to various organisations, which are then followed up
       South Africa.                        on by his sales and marketing team.
        In addition, TSA has evolved from a manufacturing   The  company’s  growth  in  Africa  was  a  strategic
       business  to  a  traffic  and  transport  management  decision  that  has  been  the  basis  for  their  success.
       solutions  company  with  an  emphasis  on  helping  “In  2009,  in  the  lead  up  to  the  World  Cup,  we
       to create smart cities. TSA uses state-of-the-art and  decided  that  we  would  concentrate  on  expanding
       innovative technologies in its projects and solutions  into Africa.”
       in  vehicle  data  collection,  law  enforcement,  street   Through working on this strategy, the business has
       lighting, and variable message signage with the focus   expanded to the point that there are represented in
       being on environmental awareness.
                                            most countries in Africa. TSA also has offices in India
        “We are ranked as one of the top traffic management  and  a  manufacturing  plant  in  China.  Something,
       companies in southern Africa,” says Pillay.  which Pillay says, they are very proud of achieving.
        He explained that his business success has been   Pillay is a fitness fanatic who says that even when
       inspired by his family.  “My wife is part of the  he is travelling, he finds time to spend in a gym.   As
       business and she was responsible for us obtaining  part of a team building initiative, Pillay and two of
       ISO 9001 certification.”             his staff, Greg Isaac and Pragasen Naidoo climbed
                                            Mount Kilimanjaro in 2016. At the beginning of 2018,
        Both  his  sons  are  also  involved  in  the  business
       operations.  He  commented  that  his  younger  son   they climbed to the Mount Everest base camp and
       has  bought  his  studies  in  business  science  to  the   they are now planning their next adventure.
       management team in the form of analytical statistics.    He added that he finds it very difficult to separate
       “We now have statistics around staff and products  the business from his personal life as he likes to be in
       at our fingertips.”                  tune with everything that happens.
        TSA currently employs 65 staff members, a social   He concluded by saying, “I am the type of person
       responsibility Pillay believes goes beyond the work  who believes that if you start something you must
       space.  “I  perceive  that  we  are  taking  care  of  65  finish it. Its like climbing a mountain. You start at the
       families, so we are taking care of the community.”   bottom and I cannot turn away.”




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