Page 27 - Campari - Brand Guidelines 12_20 Singles_Neat
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KEY SELLING POINTS
Artichoke-based bittersweet liqueur enriched by a
secret recipe of 13 herbs and plants.
The name comes from the word ‘cynarin’ which is
an ingredient in artichokes historically know to aid
digestion.
Unique and complex taste.
TASTING NOTES
Appearance: Dark amber-brown with reddish tones.
Nose: Typical herbal complex rounded by
bittersweet notes, gently alcoholic.
Palate: Bittersweet liquid that carries peculiar
herbal notes including artichoke memories
married with dried fruit hints, rounded by
a caramel smoothness.
Finish: Pleasantly persistent woody notes and
caramel.
VARIETAL Aperitif
COUNTRY OF
SIZE 700 mL Italy
ORIGIN
ALCOHOL 16.5% STANDARD 9
VOLUME DRINKS
CYNAR
