Page 4 - Martin Shkreli Teaching Guide

Teaching Guide

This case study has been developed to be distributed to students through PC,
iPad, iPhone or other mobile devices. Its architecture is multimedia based and

designed for classroom and/or individual self-directed learning.

Please feel free to access the accompanying electronic case study and

teaching guide

Case Usage

The case was developed and used with both under graduate and post
graduate students on Marketing, Strategy and Finance courses. It is a
case designed to be used as an examination or coursework case or to

allow in-class work to be carried out and discussion to be developed in
general or through specific role allocation. It is a story that most people

have had some experience of and strong feeling can develop.

Students should be asked to evaluate the role Shkreli plays and the
use he makes of finance to aid the exploitation of the opportunities he
perceives in the environment.

LEARNING OBJECTIVES

- Appreciate the mechanism of ‘shorting’
- Appreciate the role and function of the CEO in strategy
development

OUTCOMES

- Apply financial analysis to business scenarios
- Produce a market assessment on fraud in the drugs industry
- Appreciate the managerial attitudes to ethical practices