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Mission & Philosophy                                                       Mission & Philosophy

                               Launch
                               Launch                                                                     Launch
                                                                                                          Launch
          Kind Hearts  Fierce Minds  Brave Spirit                                                                                              Kind Hearts  Fierce Minds  Brave Spirit
        Congratulations!  Congratulations!  Congratulations!                                                                                 Congratulations!  Congratulations!  Congratulations!
         You have won  You have won  You have won                                                                                              You have won  You have won  You have won
      a Weber BBQ & Group Products Bundle a £50 Tesco Voucher  a Bluetooth Mini Speaker                                                     a Weber BBQ & Group Products Bundle a £50 Tesco Voucher  a Bluetooth Mini Speaker
              To claim your prize please email Group Communications –                                                                              To claim your prize please email Group Communications –
       To claim your prize please email Group Communications –  communications@shs-group.co.uk  To claim your prize please email Group Communications –   To claim your prize please email Group Communications –  communications@shs-group.co.uk  To claim your prize please email Group Communications –
        communications@shs-group.co.uk  communications@shs-group.co.uk                                                                        communications@shs-group.co.uk  communications@shs-group.co.uk
        Kind   Fierce  Kind  Hearts Brave  Fierce Minds  Brave Kind  Spirit  Fierce  Brave                                                   Kind   Fierce  Kind  Brave Hearts  Fierce Minds  Kind  Brave Spirit  Fierce  Brave
        Hearts  Minds  Spirit  Hearts  Minds  Spirit                                                                                         Hearts  Minds  Spirit  Hearts  Minds  Spirit
                                                                                                Kind Hearts - we care about our community
                                                                                                and look out for each other.
                                                                                                                                           Kind Hearts
                                                                                                Fierce Minds - we are curious, we seek out
                                                                                                and take advantage of new opportunities and   Fierce Minds
                                                                                                champion bold ideas.                        Brave Spirit

                                                                                                Brave Spirit - we are proud of our grit,
                                                                                                competitiveness and our capacity to challenge
              As part of our Vision 25 strategy development and following                       the norm.
          collaboration with key stakeholders, our Group Management Board
           developed new mission and philosophy statements. Details were
             unveiled at our Vision 21 briefing sessions earlier in the year.                                Our Philosophy in Action
                                                                                                          Our Philosophy drives your daily working practices.
                                                                                                       There are so many fantastic examples of our Kind Hearts,
                                  Our Mission                                                                 Fierce Minds and Brave Spirit in action,
                 We are a deliberately diverse family of ambitious companies,                                some of which feature in this edition of Inform.
                    passionate about growing businesses for generations.


            Our new Mission statement reflects our uniqueness. It highlights that we are a                 • •  The pandemic has highlighted the importance of spending
             deliberately diverse family of companies that share inspiration from multiple                 time with family and friends and celebrating special
            categories and channels. By supporting each other we remain strong, flexible                   occasions. In May, the Group introduced birthday leave so
            and better able to compete in challenging times. We pursue initiatives that help               that everyone can enjoy a holiday on their birthday.
            us thrive in our markets, whilst maintaining a caring, personal culture that offers                  • •  Our Belfast site adopted a staff nominated charity
           great growth and development opportunities. We’re driven, committed and have                          approach to charitable giving in 2010 and this approach
               a long-term strategy for creating a sustainable business that will secure                         shaped our Group wide Champion a Charity framework. Over
                             the future of generations to come.                                                  the last 11 years more than £56,000 has been raised for
                                                                                                                 staff nominated charities at our Belfast site.
                                                                                               • •  The Standard Brands team at the Castlebellingham site helped a colleague who
                                                                                                lost a family member suddenly by starting a fund to assist with funeral costs.
                                                                                                            • •  The BPS Northampton site has supported the NSPCC for the last
                               Our Philosophy                                                               13 years donating 1,500 Easter Eggs to vulnerable children in the
                             Our community makes us strong;                                                 local community.
                  We look out for each other, encourage bold ideas and take                                    • •  To encourage the 3V team to take a break, the leadership
                    smart risks to create stability and opportunity for all.                                   team put together a VT highlighting the importance
                                                                                                               of taking regular breaks throughout the day.
                                                                                               • •  The SHS Ireland Field Sales team service key customers across the
          We introduced a Philosophy statement to explain our purpose   Kind Hearts             island of Ireland and worked tirelessly during the pandemic to
          - what drives us and ultimately what makes us special.   Brave Spirit                 complete and deliver customer orders in a safe manner.
                                                                  Fierce Minds


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