Page 91 - IILMGSM Journal_Management Perspective
P. 91
nsform the way of accepting credit card payments. customer is spending and also get notification when a
In addition, the app also lets you redeem Groupon customer unlocks a reward.
vouchers, and one can get real-time business reports Overall, Groupon’s merchant satisfaction score is 15
in the online Payments Center. It provides a points higher than the average B2B merchant
transparent pricing method and hence there are no satisfaction score.
hidden fees. The card readers provided by Groupon
become a reliable and secure channel for transaction. The Merchant Center
Groupon scheduler Redemption Statistics
The Redemption Statistics gives a quick snapshot of
The Groupon scheduler basically helps to maintain the number and percentage of Groupon vouchers
the schedule of the local business. It accepts bookings redeemed, as well as the average bill total for
24/7, manages customer appointments, and stays on Groupon customers.
top of staffing schedules—all online. Groupon Customer Demographics
Scheduler helps you spend less time on the phone and Customer Demographics helps one learn more about
cuts down on no-shows for free. ones customers. Demographics are broken down by
The scheduler keeps a track of the schedule provided location, gender, and age so you can see who your
by the company with a tool that shows employee customers are.
availability and services. The customer can make a Earnings and Payments
booking by using a computer or a mobile application, This feature helps find out how much money you (as
thus making it easier for consumer as well as the a vendor) will be receiving from Groupon, as well as
local business. when to expect payments.
A quick activity snapshot tool helps you (as a local Customer Feedback
business) to get to know your customers and better This feature helps collect customer feedback on the
manage your day-to-day activity. By tracking business. This information can be used to make
customer appointment history and sending email changes to your services, highlight highly reviewed
reminders, you can make sure to fill every chair and items, or use customer quotes in your own marketing.
every class by ensuring fewer no-shows. Thus it Rewards
helps keeping a track of the customers coming This feature is designed to help you (a vendor) learn
through Groupon. about the customers visiting your business, how
much they are spending, and how often they visit.
Groupon reward program Conclusion
The Groupon reward program helps a local business In consequence of development of the group buying
to create a loyal base of customers. With the above web sites, it can be viewed that this model of group
program a vendor can easily get a snapshot of reward buying is one of the popular segments of online
programs overall activity. The vendor can have a business which is developing swiftly throughout the
look at most-loyal consumers and their spending till world. Though, some researchers consider the
date. They can also keep a track on how much each development of daily deal sites to be a recessionary
90
In addition, the app also lets you redeem Groupon customer unlocks a reward.
vouchers, and one can get real-time business reports Overall, Groupon’s merchant satisfaction score is 15
in the online Payments Center. It provides a points higher than the average B2B merchant
transparent pricing method and hence there are no satisfaction score.
hidden fees. The card readers provided by Groupon
become a reliable and secure channel for transaction. The Merchant Center
Groupon scheduler Redemption Statistics
The Redemption Statistics gives a quick snapshot of
The Groupon scheduler basically helps to maintain the number and percentage of Groupon vouchers
the schedule of the local business. It accepts bookings redeemed, as well as the average bill total for
24/7, manages customer appointments, and stays on Groupon customers.
top of staffing schedules—all online. Groupon Customer Demographics
Scheduler helps you spend less time on the phone and Customer Demographics helps one learn more about
cuts down on no-shows for free. ones customers. Demographics are broken down by
The scheduler keeps a track of the schedule provided location, gender, and age so you can see who your
by the company with a tool that shows employee customers are.
availability and services. The customer can make a Earnings and Payments
booking by using a computer or a mobile application, This feature helps find out how much money you (as
thus making it easier for consumer as well as the a vendor) will be receiving from Groupon, as well as
local business. when to expect payments.
A quick activity snapshot tool helps you (as a local Customer Feedback
business) to get to know your customers and better This feature helps collect customer feedback on the
manage your day-to-day activity. By tracking business. This information can be used to make
customer appointment history and sending email changes to your services, highlight highly reviewed
reminders, you can make sure to fill every chair and items, or use customer quotes in your own marketing.
every class by ensuring fewer no-shows. Thus it Rewards
helps keeping a track of the customers coming This feature is designed to help you (a vendor) learn
through Groupon. about the customers visiting your business, how
much they are spending, and how often they visit.
Groupon reward program Conclusion
The Groupon reward program helps a local business In consequence of development of the group buying
to create a loyal base of customers. With the above web sites, it can be viewed that this model of group
program a vendor can easily get a snapshot of reward buying is one of the popular segments of online
programs overall activity. The vendor can have a business which is developing swiftly throughout the
look at most-loyal consumers and their spending till world. Though, some researchers consider the
date. They can also keep a track on how much each development of daily deal sites to be a recessionary
90

