Page 161 - Annual Report Design 2017

MICE industry has become a key role as the world economic is facing risks from economic conditions. In addition, MICE industry has become a part of an economic strategy for many countries in generating incomes, creating jobs, and creating demands in both direct and indirect ways.
Market Overview of Convention (C: Convention)
From the statistics of International Congress and Convention Association (ICCA), it is found that over the past many years Europe is still the most desired place to hold international convention. However, by focusing on number of meeting, the United States has the highest number of meeting at 925 meetings, and followed by countries in Europe which are Germany, United Kingdom, Spain and France respectively.
Table 1 Worldwide ranking: number of meeting per country : during 2011 - 2015
RANK COUNTRY
01 U.S.A
02 Germany
03 United Kingdom
04 Spain
05 France
06 Italy
07 Japan
08 China- PR
09 Netherlands
10 Canada
27 Thailand
28-127 Others Countries Total
2011 2012
759 813 577 619 434 477 463 550 428 469 363 390 233 341 302 311 291 315 255 273 101 150 5,864 6,448 10,070 11,156
2013 2014 2015
829 831 925 722 659 667 525 543 582 562 578 572 527 533 522 447 452 504 342 337 355 340 332 333 302 307 333 290 265 308 136 118 151 6,663 6,550 6,826
11,685 11,505 12,078
Source: ICCA Statistics Report 2015
Table 1 from ICCA Statistics Report (International Congress and Convention Association) in 2011-2015 which compiled association meeting found that in 2014, there were 11,505 conventions and 12,078 conventions in 2015, which is increased by 4.98% or 573 conventions. Thailand had been ranked in the 34th place with 118 conventions in 2014. In 2015, Thailand was at the 27th place with 151 conventions, increased by 28% or 33 conventions.
GLOBAL MICE INDUSTRY
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