Page 19 - Farm Bureau Health Plans Annal Report 2020
P. 19

Everyone  loves a good  story. And  at Farm Bureau  Health
                                                                  Plans, we know there are lots of good stories out there. From
                                                                  members calling our Columbia call center or visiting their local
                                                                  Farm Bureau office, folks are always eager to talk about the
                                                                  ways their FBHP health coverage is making a difference in their
       Tell us your story.                                        lives. The hard part sometimes is actually getting these stories
                                                                  recorded for posterity!
                                                                  To help us better capture member testimonials, Farm Bureau


                                                                  Health Plans turned to local office representatives with the
                                                                  launch of the “Tell Us Your Story” campaign in August 2020 in
       “When it came to finding health coverage,                  all 195+ Farm Bureau offices.
       I  knew  right  away  Farm  Bureau  Health                 Our initial goal was to acquire five member stories. With a

       Plans was the best route for my family in                  small display unit in each office featuring response cards that
       more  ways  than  one.  Roxana  made  the                  encouraged members to share their positive experiences with
                                                                  our company, we ultimately took in  89 completed member
       process  so  much  easier!  She  was  very                 testimonials. Wow – talk about surpassing expectations!
       knowledgeable  and  able  to  answer  our
       questions. The affordable rates have saved                 One of the most prevalent themes we noted when reading
                                                                  through the cards was the enthusiasm and appreciation our
       me and my family a lot of money. Thank                     members have for their local office representatives and for
       you, Farm Bureau, and especially Roxana.”                  the FBHP employees who answer their calls and process their
                                                                  claims. And for that, we say thank you – Farm Bureau Health
                                                                  Plans is able to fulfill its mission of serving members with
       Blake B., FBHP member                                      integrity, fairness and compassion because of YOU.
       Roxana (Rocky) Smyth, Weakley County                       Over the next few months, we’ll be sharing these stories in a
                                                                  variety of ways.

       “My representative, Pam, is one of the best.
       Friendly,  courteous  and  knowledgeable.
       I’ve  now  been  covered  by  Farm  Bureau
       Health Plans for six months and my one
       regret  is  that  I  didn’t  do  it  sooner.  My
       premiums have been reduced by half. You

       should give Pam a call because I’m sure
       you’ll have a great experience too.”


       Linda L., FBHP member                                                                                                               17
       Pam Lawson, Blount County
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