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Why We’re Addicted To



                       Notifications






        How many times have you read about people turning all the notifications
        off on their phone, or tried yourself, only to find that it never seems to
        stick long-term? While we try this with good intentions, most of us end
        up right back on the notification train again at some point.

        Why is so hard to turn off—and keep off—notifications? Why can’t we
        stop picking up our phones and checking social media, even when we
        know there’s nothing new to see?


        And what can we do to make a toned-down approach stick?


        We’re addicted to our phones

        As our phones become smarter and more powerful, our dependency on
        them only increases. In fact, when completing interviews for her book
        The Big Disconnect: Protecting Childhood and Family Relationships
        in the Digital Age, author Catherine Steiner-Adair found many
        people shared experiences that showed symptoms of psychological
        dependency. For instance, many of the interviewees said they couldn’t
        leave the house without their phones or go to the bathroom without
        them, and they felt anxious when separated from their phones.


        Other research has found, similarly, that we tend to feel more
        uncomfortable and anxious without our phones, or when we can’t
        access social media.


        Just to prove how little we know about what’s good for us, research
        shows that people who rely on their phones most, and feel anxious
        without them, don’t actually feel better when they do have their


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