Page 7 - RRD In Store Marketing
P. 7
POS Obsolescence
1 STORE PROFILES 2 CAMPAIGNS CREATED
CREATED
Each store is profiled with any number of
Intelligent “campaigns” are created to specify
attributes. For example: number of doors,
which branches receive how many of each item
windows, square footage, free-standing
or product based on profile data.
fixtures, Spanish designation, drive thru
etc.
KITTING &
3 REVIEWS & 4 FULFILLMENT
APPROVAL
RRD receives the order, picks items off the
Review all items in the distribution, view unique
shelf, creates custom kits, and ships to each
kit configurations, check inventory and transit
location exactly what they need. Reporting
times, and then approve the distribution.
with shipment tracking provides corporate
visibility into the distribution.