Page 64 - Poze Magazine Volume 77

Jerard Rice

Jerard Rice, has emerged as an eclectic force His commitment to correcting societal wrongs
in the music industry, blending hip-hop, pop, led to his active involvement in the Black Lives
and world music into a harmonious symphony. Matter protest following George Floyd's death,
Beyond his sonic expertise, Rice dons the hats showcasing his belief in music as a powerful
of an entrepreneur, artist, songwriter, and instrument of change. Rice's musical
philanthropist. The artist’s musical journey authenticity shines through in hits like "Bet On
began with a childhood passion for talent It," "Big Dreams Rice," and "Next 2 Paradice”
shows and playing instruments in school, Each track serves as a narrative thread,
evolving into a relentless pursuit of musical weaving together different phases of his life
production.A co-founder of Hustle Work and experiences. His self-proclaimed status as
Grind Records and Hustle Work Grind a "neo-artist" stems from a unique approach,
Entertainment, Rice envisions music as a combining real-life experiences with lessons
catalyst for education, empowerment, and learned from movies, offering listeners a deep
empathy. dive into the mundane with profound meaning.