Page 30 - IAADFS Summit of the Americas 2025 Special Issue
P. 30

INSIDER



          F&B@Sea Trends Report tracks latest food and beverage cruise
          preferences


              The global food and beverage market                                                                                                                       2025
          is expected to be worth $8.9tn by 2026
          with six leading cruise lines accounting for
          over $2bn in food and beverage annually,
          according to research by Seatrade Cruise.
              A desire for healthy and nutritious                                                                                                   Summit
          food options is set to steer the cruise
          industry culinary scene for the period
          2025/26, with authentic food experiences
          and immersive dining projected to have a
          weaker influence than in 2024, according                                                                                                                          of the
          to the latest Seatrade survey findings
          compiled and written by Holly Payne in
          January 2025.
              An online survey conducted by                                                                                               Americas
          Seatrade Cruise between October and
          December 2024 is the foundation for
          the Cruise Food and Beverage Trends
          Report 2025, which reflects the current
          observations and future predictions of
          48 professionals from the F&B space,
          including cruise lines, manufacturers,                                                                                                                                                          March 8-11, 2025
          distributors, suppliers of food and/or                                                                                                                                                    InterContinental  Miami, Florida
          beverage, associations, training providers
          and consultancies. Each individual
          was invited, via Seatrade Cruise’s
          communication channels (website,
          email, social media etc.) to answer 15
          standardized questions and to provide
          additional comments where necessary.    Brown-Forman’s stand at the 2024 F&B@Sea event.
              This is the third annual Cruise F&B
          Trends Report published by Seatrade Cruise.                                                                                  We look forward to seeing you in Miami!
              Asked to predict the top three food
          trends most likely to take off, survey   Cuisine: fusion food to prevail  or key decision-makers, as well as training
          participants first identified health and   Overall, while cuisine at sea will   and retaining kitchen/dining room staff.                Don’t miss an unparalleled opportunity to connect with key
          wellness/functional foods followed by   continue to be diverse and encapsulate   Meanwhile, allergen-free options              stakeholders from the duty free and travel retail industry in the Americas
          emerging cuisines/flavors and authentic,   dishes and ingredients from around the   and eco-friendly packaging emerge as the
          hyper-local food experiences.     world, fusion food is set to become a   most in- demand and difficult to procure               and Caribbean – join us in Miami, Florida, for the 2025 Summit of
              By comparison, authentic cultural   significantly more popular choice for cruise   products – the latter remaining at the top of   the Americas!  Take advantage of valuable networking, learning, and
          food experiences, immersive dining and   menus, while Asian flavors and Middle   the list for a second consecutive year.
          local culinary options were recognized as   Eastern & Mediterranean cuisine will also                                                   business-to-business meetings during this three-day event.
          the leading three food trends in the 2024/25   be firm favorites. This builds on the results   Personalized F&B options
          survey.                           of the previous survey where the category   Technology in the food and beverage
              Modern twists on classical dishes,   of Asian fusion scored the highest number   space is projected to shift during the period   Visit www.2025summitoftheamericas.org to learn more about
          upgraded grab-and-go or room service   of votes.                     2025/26, moving from an emphasis on                                registration, room reservations, and ways to increase brand
          and ‘over the top‘ sweets and desserts are                           ordering apps and virtual menus to AI                                    exposure through sponsorships and exhibit space.
          the least likely food trends to accelerate in   Costs concerns       and innovation for personalized F&B
          2025/26.                              Inflation or price increases impacting   experiences. Technology innovations
              The uplift in health-conscious options   budgets is the leading cause of concern in   determined to have the greatest impact on
          also extends to the beverage segment   the field of cruise food and beverage for the   cruise dining include data analytics for
          with drinks containing low to no-alcohol   period 2025/26 - the foremost challenge   personalized dining, AI for supply chain
          predicted to take off, in line with last year’s   identified in the previous survey. On the   optimization and waste reduction, cloud
          survey results. Specialty teas and tisanes   other hand, supply chain disruption and   technology for restaurant management, and
          are among the least likely options to gain   longer lead times for restocking/orders are   restaurant reservation systems.
          traction, along with premium bottled   set to become less challenging, replaced
          waters.                           by difficulties in connecting with suppliers



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