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agro processing units, agri. allied activities, and high village of pudukottai district of Tamil Nadu started
tech integrated precision farming earns very good commercial propagation of nursery and earned a net
income to bank at par with other type of advances profit of Rs. 714750/- every year.
made by the bank. Example: Mr. C R Radhakrishnan of Kuratahalli in
Example: Mr. Sadananda, (of Tapsihalli village of Chintamani taluk of Karnataka earns Rs. 60000/- per
Dodbellapur taluk of Bangalore, Karnataka State) a day from poultry farming alone.
marginal farmer is having nearly 2.40 acres of rainfed The above examples clearly indicate that financing
land earning average income of Rs. 10 lacs to 12 lacs the farmers for the profitable agriculture business
on a conservative approach due to integrated, hi-tech activity definitely not only increases their net surplus
and precision farming. income but for the banks it will be a commercial
Example: Mr.Umesh hailing from Kalya village of viable profitable stable sustainable qualitative asset
Magadi taluk of Ramnagara District, Karnataka portfolio.
having 2.50 acres has earned nearly Rs. 240000/- from
his vegetable produce during the last three seasons Public Private Partnership Model: Great scope
and earned net annual income of Rs. 480000/- available in Pune and Nasik regions can be exploited
(Successful Farming) with formation of implementable area specific scheme
Example: Mr. Yogi Sahani in Jagdispur village, on the activities like floriculture, horticulture, dairy
Darbhanga is into fish seed production sector of farming, poly-houses and other allied activities. Good
aquaculture which generates a gross income of Rs. 50 scope for implementing public private partnership
lakh a year from sale of carp spawns, fry and (PPP) model.
fingerlings alone.(Better Profit Margin) Source: Bank of Maharashtra overdrive on hi-tech
Example: A small farmer, Saroja from agriculture- Banking Frontier Feb, 2015
Deverayanapatna village in Tumkur Taluk, with two
acres earned a gross profit of Rs. 3.25 lakhs in 150 Agricultural Consultancy Services (ACS):
days. The cost of cultivation is Rs. 60000/- per acre It was established in the year 1988 as a
leaving a net profit of Rs. 2.65 lakhs (Tomato Poly specialized cell of Canara Bank, consisting of
mulching) professionally qualified personnel for appraising
Example: Mr.Bhaskar Reddy, a progressive farmer agro-based projects and to provide consultancy.
from Kizhmaruvathur village in Kancheepuram district It is the first ever Consultancy Cell for Agriculture
turned from paddy cultivation to brinjal, water melon, & Allied Activities in the entire banking sector in
and vegetable nursery could earn a net income of Rs. India.
6.00 lakh a year. With a view to become more proactive, identify
Example: Mr. S Thinakarasamy from kooliyankadu & explore every opportunity and become a role
model for next generation PSBs in India by way of
innovating new products/ideas/schemes.
Agricultural Consultancy Services was renamed as
"AGRICULTURAL INNOVATION CENTRE" with
effect from January 2014.
The Division, since inception, has handled more
than 1500 projects involving an outlay of more
than Rs. 7000 crores in the sectors like
Floriculture, Mushroom, Dairy, Poultry, Plantation
Projects, Food Processing, Bio-technology, Cold
Storage, Fisheries, etc. which included public
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