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agro processing units, agri. allied activities, and high  village of pudukottai district of Tamil Nadu started

tech integrated precision farming earns very good         commercial propagation of nursery and earned a net

income to bank at par with other type of advances         profit of Rs. 714750/- every year.

made by the bank.                                         Example: Mr. C R Radhakrishnan of Kuratahalli in

Example: Mr. Sadananda, (of Tapsihalli village of         Chintamani taluk of Karnataka earns Rs. 60000/- per

Dodbellapur taluk of Bangalore, Karnataka State) a        day from poultry farming alone.

marginal farmer is having nearly 2.40 acres of rainfed    The above examples clearly indicate that financing
land earning average income of Rs. 10 lacs to 12 lacs     the farmers for the profitable agriculture business
on a conservative approach due to integrated, hi-tech     activity definitely not only increases their net surplus
and precision farming.                                    income but for the banks it will be a commercial

Example: Mr.Umesh hailing from Kalya village of           viable profitable stable sustainable qualitative asset

Magadi taluk of Ramnagara District, Karnataka             portfolio.

having 2.50 acres has earned nearly Rs. 240000/- from

his vegetable produce during the last three seasons  Public Private Partnership Model: Great scope

and earned net annual income of Rs. 480000/-              available in Pune and Nasik regions can be exploited

(Successful Farming)                                      with formation of implementable area specific scheme

Example: Mr. Yogi Sahani in Jagdispur village,            on the activities like floriculture, horticulture, dairy
Darbhanga is into fish seed production sector of          farming, poly-houses and other allied activities. Good
aquaculture which generates a gross income of Rs. 50      scope for implementing public private partnership
lakh a year from sale of carp spawns, fry and             (PPP) model.

fingerlings alone.(Better Profit Margin)                  Source: Bank of Maharashtra overdrive on hi-tech

Example: A small farmer, Saroja from                      agriculture- Banking Frontier Feb, 2015

Deverayanapatna village in Tumkur Taluk, with two

acres earned a gross profit of Rs. 3.25 lakhs in 150  Agricultural Consultancy Services (ACS):

days. The cost of cultivation is Rs. 60000/- per acre      It was established in the year 1988 as a

leaving a net profit of Rs. 2.65 lakhs (Tomato Poly       specialized cell of Canara Bank, consisting of

mulching)                                                 professionally qualified personnel for appraising

Example: Mr.Bhaskar Reddy, a progressive farmer           agro-based projects and to provide consultancy.

from Kizhmaruvathur village in Kancheepuram district       It is the first ever Consultancy Cell for Agriculture

turned from paddy cultivation to brinjal, water melon,    & Allied Activities in the entire banking sector in

and vegetable nursery could earn a net income of Rs.      India.

6.00 lakh a year.                                          With a view to become more proactive, identify

Example: Mr. S Thinakarasamy from kooliyankadu            & explore every opportunity and become a role

                                                          model for next generation PSBs in India by way of

                                                          innovating new products/ideas/schemes.

                                                          Agricultural Consultancy Services was renamed as

                                                          "AGRICULTURAL INNOVATION CENTRE" with

                                                          effect from January 2014.

                                                           The Division, since inception, has handled more
                                                               than 1500 projects involving an outlay of more
                                                               than Rs. 7000 crores in the sectors like
                                                               Floriculture, Mushroom, Dairy, Poultry, Plantation
                                                               Projects, Food Processing, Bio-technology, Cold
                                                               Storage, Fisheries, etc. which included public

BANKING FINANCE |                                                                             JUNE | 2016 | 37

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