Page 14 - Insurance Times April 2017 Special Issue on Newindia
P. 14

Private Life Insurance


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         ETMoney collaborates with HDFC Life to launch data-                    HDFC Life to bring  out
         led life policies                                                      first of its kind life insur-

         ETMoney  of  Times  Internet  has  edge of this said. "Young earners in  ance chatbot in India
         launched an exclusive data-led group  India are significantly under insured.
         term insurance plan in part-                 The term plan is designed  HDFC Life has announced the launch
                                                                                                   of India's first
         nership with HDFC Life. It                   grounds up for this segment
                                                                                                   life insurance
         claims  this  is  India's  first             and  it  acts  as  a  simple,
                                                                                                   chatbot  in
         term insurance plan that is                  paperless & cost effective
                                                                                                   collaboration
         based on the spend pattern                   way  to  start  their  insur-                with  Haptik.
         of the users.                                ance journey.
                                                                                The chatbot will act as a financial
         "This plan will be offered as an exclu-  Partnering with an Industry leader like  guide to help users choose the most
         sive benefit to more than 1 million  HDFC Life substantiates our data-led,  suitable life insurance plans and so-
         ETMoney users and will provide cover-  mobile-first  approach  and  we  are  lutions.
         age  between  Rs  25  lakhs  to  Rs  50  proud to work with HDFC Life to design  This chatbot aims to assist the cus-
         lakhs, calculated based on the user's  this digital policy" said ETMoney COO  tomers with insurance advice - rang-
         spend pattern", officials having knowl-  Mukesh Kalra.                 ing from health to tax planning and
                                                                                retirement based on a simple 60-sec-
         Canara HSBC Oriental Bank of Commerce launches                         ond quiz which enables it to com-

         term insurance product                                                 pute their insurance quotient.
                                                                                Calculated using different param-
         Canara HSBC Oriental Bank of Com-  have paid you will get it back." In this
         merce Life Insurance Company plans to  particular product, the upper limit for  eters  under  each  insurance  cat-
         launch a pure term in-                           sum assured is Rs 15  egory, the Insurance Quotient is an
         surance product, with                            lakh. Moreover (there  indicative score for each individual,
                                                                                based on which, HDFC Life can rec-
         return of premium, in                            is)  no  underwriting.
                                                                                ommend the best suited insurance
         April in the wake of the                         One just has to walk
                                                                                plans for the user.
         insurance  regulator                             into  the  branch  and
         coming out with guide-                           give their particulars to  "Many of us in our country, particu-
         lines for the same.                the branch manager.                 larly the millennial, are under in-
                                                                                sured and need a simple platform to
         Referring to IRDAI's November 2016  So, this product will  be  technology  access relevant information about
         guidelines on point of sale for life insur-  driven, with online submission of par-  insurance. We at HDFC Life have in-
         ance products, Anuj Mathur, Chief Ex-  ticulars, online (Aadhaar-based) au-  vested heavily in the adoption of in-
         ecutive Officer, Canara HSBC OBC Life,  thentication and across the counter  novative technology to offer insur-
         said, "With term return of premium  policy issuance. He added that no medi-  ance solutions across customer seg-
         (ROP), if nothing has happened (no in-  cal (test) is required because the com-  ments  through  multiple  touch
         sured event - death - occurs during the  pany has that kind of risk appetite and  points, "said Suresh Badami, CDO -
         policy tenure), whatever premium you  the (policy) volumes will be big too.  HDFC Life.

          14  The Insurance Times, April 2017







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