Page 35 - Banking Finance November 2022
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ARTICLE


          these services but also to help new consumers make the best  people. Imparting the financial and digital literacy should
          use of these services as per their needs.           be aggressively galvanised to create demand side while
                                                              supply  side  is  adequately  taken  care  by  introducing
          The financial sector has to work on creating an ecosystem  innovative digital products and the benefits of the financial
          in how these new set of services are brought to the notice  inclusion can only be imparted only when the demand side
          of intended target group of customers so that it will Impart  of banking services is created in the community.
          digital literacy to the feature phone users to register their
                                                              In addition to this also RBI should think to create more
          mobile number and to understand the scope and range of
                                                              institutions  like  NPCI in  order  to  tackle  the economic
          services will continue to be an important limitation. In our
                                                              environment where volumes and transactions are set to rise
          country many of the feature phone holders are aged and
                                                              exponentially. Also strategies needed to create awareness
          might not be literate enough to adopt the product.
                                                              among the masses along with introduction of New Umbrella
                                                              Entity (NUE) for payment systems which will be combined
                                                              to strengthen demand to create transaction volumes much
                                                              higher than the systems can perceive.

                                                              Concluding remarks
                                                              The  above initiatives  are  envisioned to accelerate the
                                                              process of digital adoption in India, by creating a richer and
                                                              inclusive ecosystem that can accommodate larger sections
                                                              of population. Digital payments through UPI have grown
                                                              more manifold since its launch in 2016. The number of digital
                                                              transactions exceeds 400 crores involving an amount of Rs
                                                              8.26 lakh crore in February alone this year, twice the number
                                                              of transactions made the previous year.
          After the successful implementation of this digital initiative
                                                              There are roughly about 40 crore feature phone users in our
          definitely the footfall will be reduced in the branch and bank
                                                              country, so choices  are substantially limited. Hence it is
          branches can undertake more qualitative activities so it is
                                                              important to make UPI available offline and on feature
          the responsibility of the bank to  impart the knowledge
                                                              phones. The launch of UPI123Pay will boost digital payments
          among the community. In order to make it more fruitful and
                                                              and will deepen the digital payments network, especially in
          penetrate the same to ground level the collaborations to
                                                              rural areas. But again it all includes about its importance,
          be done along with panchayats, post offices and block level
                                                              awareness, advertisement,  knowledge and acquisition
          authorities to record messages in local language, print small
                                                              among the rural masses so that the same will be successful
          leaflets and broadcast them to bring these services closer
                                                              and more pronounced than that of earlier initiatives.
          to  people  while  the  state  government  and  local  self-
          government can also make collaboration among the banks,  Sources:
          educational institute and other institutes to educate more  RBI,TOI, Taxmann.com
            E-rupee for retail users to be launched this month: RBI governor
           The RBI has started a pilot program of its digital currency, allowing select banks to use it for settling secondary-
           market transactions in government securities. On Day 1, banks traded Rs. 275 crore of bonds on the first day using
           the new form of currency. The retail part of the trial of e-rupee will be launched this month.
           Reserve Bank of India's monetary policy committee (MPC) will meet on Thursday, outside its scheduled meetings, to
           discuss its first ever inflation target miss, which will require it to write a letter to the government. The central bank
           aims to keep retail inflation within 2 percentage points on either side of its 4% target over the medium-term. Here
           is what RBI chief Shaktikanta Das said at a banking conclave organized by Federation of Indian Chambers of Commerce
           and Industry (FICCI) and Indian Banks’ Association (IBA).


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