Page 125 - IC90 Human Resource Management

5. Make in India

Manufacturing in India is expected to get a big boost as a result of the 'Make in

India' campaign of the Government of India. Many global brands might decide

to set up manufacturing units in India because of the support that the

Government offers for industry. There is also a policy to allow the private

sector to manufacture sensitive military hardware, so far reserved for the

public sector. Military hardware manufacturers abroad may begin to

manufacture in India, either on their own or in collaboration with Indian

companies. There could be transfer of technology as well.

6. Consumer expectations

People travel a lot more than in the past both on holidays and on work. From

almost all villages and families, someone will be working abroad. Through

smart phones and TV sets, people come to know what is happening elsewhere.

Competitors make offers and promises. With all these inputs, customers have

expectations. They may not be willing to accept shoddy treatment.

7. Effect on staff