Page 14 - Life Insurance Today December 2017
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Methodology
         The present study is descriptive in nature. It includes the
         individual life micro insurance policy of the selected
         insurers. It is based on secondary data gathered from
         annual reports of concerned units. The period of study
         covers post Micro Insurance Act, 2005 i.e. ten years from
         2006-07 to 2015-16. Descriptive statistical tools like
         growth index, mean, standard deviation, CAGR, and t-test
         have been applied for the purpose of analyses.

         Data Analysis and Interpretation
         Life insurance falls under the category of unsought  It is clear from the Table 1 that LIC of India has performed
         product. The product mix of life insurers contains life micro  well as compared to ICICI Prudential in terms of compound
         insurance products in the form of special plan. Micro  annual growth rate, mean and growth index. The average
         insurance is a plan offered to the lower and economically  number of policies issued by LIC of India is 18.63 lakhs
         backward masses due to their low purchasing power. That  whereas in case of ICICI Prudential it is 3.79 lakhs which
         means they are not able to afford high premium charged  is five times lower to LIC of India. The standard deviation
         in other plans. The Micro Insurance Act, 2005 advocates  of LIC of India is high which reveals that there have been
         the wide spread of micro insurance policies. As a matter  fluctuations and data have been spread out over a wide
         of fact, the micro insurance coverage is still at incipient  range of values.
         stage. Table 1 highlights the performance of LIC of India
         and ICICI Prudential with respect to life micro insurance  The growth index of LIC of India connotes that it has
         plans under new business.                            increased to more than five times whereas the ICICI

             Table 1 : Performance of LIC of India & ICICI Prudential with Respect to Life Micro

                                           Insurance under New Business
          Years        LIC of India  Growth     Contribution     ICICI Prudential     Growth      Contribution
                         (No. of                to Total New      Life Insurance      Index       to Total New
                         Policies)               Business in      Company Ltd.                     Business in
                                                 Policies (%)    (No. of Policies)                 Policies (%)
          2006-07         80637         100          ---             434000            100           22.00
          2007-08        854615      1059.83         ---             637800           146.96         21.90
          2008-09       1541218      1911.30         ---             774700           178.50         29.00
          2009-10       1985145      2461.65         ---             423600           97.60          24.00
          2010-11       2951000      3659.61        7.97             352899           81.31          25.70
          2011-12       3826783      4745.69       10.71             331133           76.30          32.00
          2012-13       4340235      5382.44       11.81             305000           70.28          32.00
          2013-14       2206000      2735.72        6.40             212650           49.00          27.00
          2014-15        400000         496.05      1.98             138442           31.90          22.00
          2015-16        452291         560.90      2.20             183695           42.33          31.60
          Mean         1863792.40       ---          6.84          379391.90            ---          26.72
          SD           1480882.38       ---         4.15           200194.79            ---           4.23
          CAGR (%)        18.82         ---          ---              -8.24             ---            ---

         Source: Annual Reports of LIC of India & ICICI Prudential
          14                                         December 2017                            Life Insurance Today







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