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Six SigmA  113
                             including this element, practitioners are emphasising the need to improve whole pro-
                             cesses rather than individual elements of a process.

                             Process improvement
                             Some of the ideas of continuous improvement are also now formally included in Six
                             Sigma, but it does not confine itself to continuous improvement only. In fact, Six
                             Sigma projects may often be relatively wide in scope and aim to achieve relatively large
                             improvements.


                             Criticisms of Six Sigma

                             One common criticism of Six Sigma is that it does not offer anything that was not
                             available before the term was used. Its emphasis on improvement cycles comes from
                             TQM, its emphasis on reducing variability comes from statistical process control,
                             its use of experimentation and data analysis is simply good quantitative analysis.
                             The only contribution that Six Sigma has made, argue its critics, is using the rather
                               gimmicky martial arts analogy of Black Belt, and so on, to indicate a level of exper-
                             tise in Six Sigma methods. All Six Sigma has done is package pre-existing elements
                             together in order for consultants to be able to sell it to gullible chief executives. In
                             fact, it’s difficult to deny some of these points. Maybe the real issue is whether it
                             is really a criticism. If bringing these elements together really does form an effec-
                             tive problem-solving approach, why is this a problem? Six Sigma is also accused of
                             being too hierarchical in the way it structures its various levels of involvement in the
                             improvement activity (as well as the dubious use of martial arts-derived names such
                             as Black Belt). It is also expensive. Devoting such large amounts of training and time
                             to improvement is a significant investment, especially for small companies. Neverthe-
                             less, Six Sigma proponents argue that the improvement activity is generally neglected
                             in most operations and, if it is to be taken seriously, it deserves the significant invest-
                             ment implied by the Six Sigma approach. Furthermore, they argue, if operated well,
                             Six Sigma improvement projects run by experienced practitioners can save far more
                             than they cost.
                               There are also technical criticisms of Six Sigma, most notably that in purely sta-
                             tistical terms the normal distribution that is used extensively in Six Sigma analysis
                             does not actually represent most process behaviour. Other technical criticisms (that
                             are not really the subject of this book) imply that aiming for the very low levels of
                             defects per million opportunities, as recommended by Six Sigma proponents, is far
                             too onerous.


                             lessons from Six Sigma

                             If one were cynical one would argue that the real lesson from Six Sigma is that with a
                             scientific-sounding title and a set of common sense analytical tools, consultants can
                             sell anything. But whether one accepts that or not, one cannot deny the success of how
                             Six Sigma has been sold. So, maybe a more charitable view is that there is a genuine
                             hunger for, and appreciation of, evidence-based improvement tools. Certainly, one can
                             argue that before Six Sigma there was too little emphasis on evidence-based and statisti-
                             cal analysis. Softer and more cultural and behaviour-based approaches are useful, but
                             they must be balanced with more rigorous quantitative perspectives.









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