Page 185 - Media&Information Literacy - Good Practices
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MEDIA ANALYSIS AND EVALUATION COMPETENCES IN


 EDUCATION











 The competence for analyzing and evaluating media can be

 defined as the capacity to comprehend messages and use

 critical thinking to analyze message quality and credibility.









 NB! People with different background may interpret the same

 media content differently.

 Being aware that audiences may interpret the same message

 differently, helps to increase one’s critical attitude towards

 the media, and hence, media literacy.
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