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the Democrat’s view that Catholic beliefs an advantage above everyone else right from the
are old fashioned and out of date. And “A start. In fact, by using precision direct marketing,
Message for American Catholics,” a video FedUp PAC was able to take great advantage of
showing why Catholic judges pose a threat to email, mailings and interviews by targeting the
the Democrats radical far-Left agenda. These right audience or group – and only that group –
videos can all be viewed at: with the right message.
http://videos.fedup.org/.
The FedUp PAC communications strategy
• Contacting 2 million Conservatives, included:
including Catholics. With videos touching
on nationalizing conservative issues like • Purchasing digital display ads in top rated
open borders, welfare to illegal aliens, higher news websites like Google, Yahoo.com,
taxes, government takeover of all healthcare, drudgereport.com, aol.com, Socialgazette.
the erosion of the Second Amendment and com, and others that reached some 4.2
confiscation of firearms, and more. These million catholic voters.
videos “Democrats are No Longer the • Producing hard-hitting videos on how
Party of Truman, Kennedy, Carter, or Even the Democrats want to force Catholics to
Bill Clinton.” “Vote Republican! Tuesday abandon their devout beliefs to fit a socialist
November 6 .” “Vote against agenda. One video, “A Message for
th
the Democratic Mob.” “The New Catholics Who Believe in Constitutional
Democratic Party.” And “Confirm Liberties” was posted on Facebook with a
Judge Kavanaugh Now.” can be viewed reach of over 24.5 thousand.
at: http://videos.fedup.org/.
• E-mailing over 1.9 million Catholics
• Creating 10 leadership memos on branding Democrats as far-Left, anti-
branding the Democrats. Another key American extremists.
component of the FedUp PAC strategy
to nationalize conservative issues was • Mailing targeted direct mail branding the
sending out 10 strategy memos that briefed Democrats as a threat to religious liberty,
some 5,000 conservative leaders across as tax and spend socialists and the need for
the nation (Conservative Organizations, constitutional conservatives on the Supreme
GOP Governors, Senators, Congressmen, Court to tens of thousands of eligible voters
State Legislators, opinion leaders and local in 57 key swing congressional districts.
activists) on how to brand Democrats and • Interviews on how to nationalize the
nationalize the midterms; something GOP elections with top media outlets such as
leaders were failing to do up to this point. Radio America, The Washington Post,
American Family News, Ed Martin
The fact is, these “how-to” memos, penned Movement radio show, The Washington
by FedUp PAC Chairman Richard Viguerie, Times and others.
began to gain traction nationally as GOP
leaders and conservatives came together In all, over 30 million concerned Americans,
in the effort to brand Democrats as mean- conservatives and republican voters were
spirited, unfair radical socialists during the contacted by FedUp PAC in our effort to help
Kavanaugh hearings. brand Democrat candidates and nationalize the
2018 midterm elections. With laser accuracy,
Because of Mr. Viguerie’s expertise, and his FedUp PAC was able to target key constituencies
skilled team of direct marketers, FedUp PAC had
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