Page 6 - November 2020 Issue.indd
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Caroline Review
Turns 40
Brand New Publication is Born
in November of 1980
By Rich Warfi eld
was before COVID 19, even her “little magazine” would
before HIV. It was before still be serving Caroline well
Spotify, even before CDs. It into the 21st century when she
a
w
It before SpaceX even before triumphantly put that 28 page
s
the Space Shuttle. Can it be that we’ve first issue to bed forty years
published 480 issues of the Caroline ago. Over the years she had
Review? gained training and experience
in the newspaper business
It doesn’t even seem that long ago when
and gathered the courage to
we were celebrating the 30th anniversary
turn an interesting idea into a
of this publication. Along with the
reality when she launched Th e
intermittent pain in my shoulder,
Caroline Review in November
realizing that we are celebrating 40
of 1980. Drawing on her own knowledge
years of The Caroline Review this
and that of several of her close friends,
month makes me feel worn. Nonetheless,
she was able to communicate to most
looking back, I find myself tickled by
of the local merchants at that time that
all the changes that have occurred
they could expect more exposure for
since our ground-breaking fi rst edition.
their advertising dollar by using The
Some good, like Bluetooth, Pop Warner
Caroline Review. It was clear to her that
Football and Rita’s Italian Ice; some
the magazine would become something
not-so-good, like social media, identity
that folks in Caroline would keep on
theft, and the weird traffic pattern at Rt.
their coff ee table or near the telephone
404 and Legion Road. For the Caroline
until the next month’s issue came out.
Review, much has changed… and little
She also believed that folks would
has changed. It began due to vision,
quickly become excited about its many
hard work, and need, and has become
unique features and that excitement
a unique Caroline County institution
would translate into exposure and
due to community demand and a
customer traffi c.
passionate concern for accuracy. Still a
great value to advertisers, it is more than Some of those original merchants
a local source of interesting news, facts, continue to advertise in the Caroline
stories, and features. It is much more Review and feel that it has been an
than just an established local family-run integral part of their own personal
business. It is even more than the least success stories. These “oldtimers”,
expensive advertising medium for local like Lifetime Well Drilling and Ray’s
merchants. Dare I say that it is now a Electrical Service may recall that the fi rst
part of Caroline history. issue contained this “… Message From
Th e Publisher.”
Some of you may recall that I wrote
contribute greatly to Caroline County’s
a piece several years ago in honor of This little magazine does not intend to
unique character.
The Caroline Review’s founder and have causes, or to engage in controversy.
my mother, Adelaide Warfield, and We just wish to collect, for your review, The interest for a monthly magazine
the contributions she made to the happenings of interest to Caroline was generated when the “Journal” ceased
community she loved so much. I wonder Countians during each month, frequently publication on July 30, 1980. Th e Journal
if she would have ever dreamed that featuring people and events which office was flooded with telephone calls,
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