Page 12 - Wallet Factory Deck
P. 12

Cloud rewards service (Digital rewards platform)











                                                                from Wallet Factory                                 (cloud-based or on-premise)
             (for customers and business)
                                                             CLOUD REWARDS                                   DIGITAL REWARDS PLATFORM



                     PAYMENTS                        Rewards engine        CRM/Profiling        Marketing         Analytics            Communications
                                                     ▪ Cloud processing    ▪ Customers,         ▪ Campaigns       ▪ Grouping,          ▪ Email, SMS, push,
                                                       (bonuses,            partners,                               segmentation,        messengers
                                                                                                ▪ Promotions
                                                       cashbacks etc.)      branches,                               tiers
                      REWARDS                                                                   ▪ Coupons                              ▪ Bulk dispatching
                                                     ▪ Rules for accruals,   cashiers, products                   ▪ Sales, sales bias,   ▪ Sequences,
                                                       redemption,         ▪ Manual and         ▪ Special           demand, receipts     templates,
                                                       expiration           automated            bonuses
                   MARKETPLACE                                                                  ▪ Planning tools  ▪ Campaigns and        variables
                                                     ▪ Priorities and      ▪ Support claims                         promotions
                                                                                                                                       ▪ NPS surveys
                                                       constraints                              ▪ Payment
                                                                           ▪ Fraud attempts                       ▪ Accruals and
                                                                                                 reminder
                                                     ▪ Anti-fraud           logging                                 redemptions
                                                                                                 emails
              Customer wallet (end users)                                  ▪ Digital loyalty
                                                                            cards
              Business wallet (merchants, agents)



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