Page 63 - مدخل إلي العلاقات العامة
P. 63

?????? ???????? ?????? ?? ????? ?????? ??? ???? ??????? ??? ???? ???????
                                                                           ????????.??

                                              ?(? )2????? ????? ??????? ???????.??

     ?(? )3????? ?????? ??????? ???? ??????? ??? ??? ??????? ?????? ??? ??? ??????:??

??? ??? ?????? ?????? ?????? ???????? ??? ??????? ???????? ?? ????? ?????? ???
                                                                     ????????? ??????

                                                       ?(? )4?????? ?? ????? ???????:??

                                   ???? ???? ??? ???????? ?????? ??????? ??? ?:??

                        ?? ????????? ??????? ?Corporate communications??
                                       ?? ?????? ??????? ?Corporate affairs??

                                  ?? ???????? ??????? ?Corporate relations??
                        ?? ??????????? ???????? ?External communications??

                                             ?? ???????? ?????? ?Public affairs??
                                            ?? ??????????? ?communications??

                                               ?(? )5?????? ??? ???????? ?? ????????.??

                                                  ?(? )6????? ????? ?????? ???????.??

                                ?(? )7????? ??????? ?????? ?????? ?????? ?????????.??

                                                           ?(? )8????? ????? ???????.??

                                             ?(? )9????? ?????? ????? ?? ???????.??

                                                ??- 61 -??
   58   59   60   61   62   63   64   65   66   67   68