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Business circular letter
Circular letters are the cycle of business Dealings a circular is a
communication meant to coven information of a business firm to
customers.
A circular letter is one that carries a communication to a number of
addresses. the basic difference between a circular letter and general
letter is that we're as the former is address to many people, the
formal or general letter is address to only one person.
Circular letters are to be read by a large number of people were as
general letters of people were as general letters are personal and
private in nature. Therefore, circular letter must be especially
were written in clear and understandable language.
Characteristics
1. It doesn’t have inside address
2. It treats a particular matter
3. Can be the direct or indirect
Business circular letter topics
Opening a business
Closing a business
Opening a branch
Closing a branch
Changing price
Changing address
discounts
Objective of a circular letter are:
1) To obtain publicity for a merchandise
2) To impress the readers with the fact about the firm and the
product.
3) To make the readers more interesting in the content
4) To attain the confidence of the readers
5) To stimulate sales
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