Page 19 - Digital Church in a Lonely World
P. 19

In a content-obsessed world, we may instinctively think that if content is being delivered, then the
            model of ministry is effective. Remember, though: Content is not the goal; it is simply a part of our
            church experience.


            Content delivery of preaching and worship has escaped the four walls of the local church since church
            services were first broadcast on radio. Public radio broadcasts started on November 2, 1920. Within a
            couple of months, church services were on the airwaves. Pittsburgh’s Calvary Episcopal Church was
            the first to trial this new technology. In the years that followed, churches that used radio exploded in
            popularity. And wouldn’t you know it, many pastors considered using the radio to be an evil, unbiblical
            practice. 10


            We have also had church television programs for many years. In fact, there are now at least 1,600
                                                      11
            television and radio stations across the U.S.  Live streaming platforms and apps have added interactive
            elements, but it is not a new game we are playing. Churches have been using technology to broadcast
            content for decades.


            Radio did not replace the need for physical gatherings. Neither did TV. What about the internet?


            Well, that brings us back to our crucial question: What does the Bible mean by community?




             U.S. ADULTS SHARE POST-PANDEMIC SERVICE PREFERENCES, BY GENERATION

            After the COVID-19 pandemic, what kind of church service gathering will fit your expectations best?
            Base: Ever attended a church

                Gen Z        Millennials        Gen X        Boomers

                                                                                             40%
            Primarily physical                                                         36%
                  gatherings                                                                39%
                                                                                                                 53%

                                               9%
              Primarily digital                           17%
                  gatherings                         13%
                                             8%
                                                                                         37%
                                                                                       36%
                        Both
                                                                                         37%
                                                                        26%
                                                      14%
                     Neither                    10%
                                                  11%
                                                     13%


             n=1,303 U.S. adults who have ever attended a church; April 23–May 5, 2021.





                                                         DIGITAL CHURCH IN A LONELY WORLD                19
   14   15   16   17   18   19   20   21   22   23   24