Page 17 - MAJRA PR REPORT - OCTOBER 2024

as its alignment with the country's vision for an economic model driven by knowledge and

innovation.

During its participation, Majra will host a panel discussion on 'Leveraging AI for CSR Initiatives',

which will take place on October 15 and will look at how AI can improve the implementation of

CSR programs across the UAE. On October 16, MAJRA will be leading a workshop on ‘The

Importance of Private Sector Companies’ Participation in Disclosing Their CSR and

Sustainability Initiative in Building a CSR Ecosystem in UAE.’ The session will look at how CSR

disclosures contribute to the development of a strong corporate social responsibility framework
in the UAE. The discussion will further emphasise how reporting transparency can promote

accountability, encourage sustainable practices, and help create a more responsible business

environment that is in line with the national priorities of the UAE.

Additionally, Majra’s platform, held within the Telecommunications and Digital Government

Regulatory Authority (TDRA) pavilion, will highlight the Fund's most significant CSR projects

launched during the past phase in an effort to promote responsible business practices in the

private sector. Among these initiatives is the ‘Impact Seal,’ which has become a national symbol

for corporate social responsibility. The program measures and rewards the institutional

performance of private companies for their sustainable practices that align with environmental,

social, and governance (ESG) standards, as well as the UN Sustainable Development Goals
(SDGs) and national priorities.

By participating in these insightful discussions, Majra reaffirms its commitment to shaping the

future of CSR and sustainability in the UAE with the support of the private sector. It also reflects

Majra’s aim to strengthen its leadership in driving positive change within the evolving

technological landscape and promoting sustainable practices and innovation in corporate

responsibility.