Page 117 - BRIDGESTONE QUARTER REPORT - JANUARY-MARCH 2025

Press Release

Jacques Fourie, President of the AME Core Tire Business at Bridgestone Middle East

and Africa, said: “It was an honour to host the Iftar celebrations under our ‘Eyes on the Road’

campaign. We extend our heartfelt appreciation to the fleet drivers for their commitment
towards building and maintaining the UAE’s infrastructure. We, at Bridgestone, are dedicated

to ensuring the well-being of our drivers and the community as a whole by offering emotional
and practical support during the holy month of Ramadan.”

Salah Adib, General Manager at Al Masaood - TBA Division, said: “We are proud to
support Bridgestone in their ‘Eyes on the Road’ campaign and to be part of this special Iftar

celebration for Western Bainoona Group’s fleet drivers. This initiative not only demonstrates
the importance of road safety and driver well-being but also highlights the strong sense of

community that we continue to nurture within the UAE’s transportation sector. As we celebrate
the holy month of Ramadan, we remain committed to ensuring that those who work tirelessly

for the nation’s progress are supported and recognized for their invaluable contributions.”

Furthermore, the celebration showcased the outstanding performance of Bridgestone’s truck

tires', which has been essential for the effective transportation of heavy construction material
across the UAE. These tires serve the nation’s infrastructure project by ensuring safe and timely

deliveries owing to their long-lasting and high-performance design.

Bridgestone and Al Masaood TBA have been constantly setting exceptional benchmarks by
creating positive impact on the communities it serves through campaigns such as ‘Eyes on the

Road.’ The company’s dedication to corporate social responsibility is further reinforced by its

continued focus on community involvement, driver well-being and road safety.
-ends-

For further information, please contact:

Orient Planet Group (OPG)
Tel: +971 4 4562888
Email: media@orientplanet.com
Website: www.orientplanet.com