Page 25 - SOUTH FLORIDA HOPSITAL NEWS JUNE 2021
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Cover Story:  Best in Class Ultrasound
                                                                                                             Nursing:
        System Now Available in South Florida
                                                                                          The Most Trusted Profession

         Continued from page 1               sound system is a critical attribute.
                                               When speaking with ultrasound           BY CAROL NEWMAN
         will automatically optimize relevant
         Doppler parameters with no user interac-  experts, adds Diaz, "we hear time and time
         tion and all those parameters, including   again that as patients get larger, we are   A recent Gallup poll found
         the scale, can be adjusted in post-process-  challenged to get reliable and diagnostic   that nursing is considered to
         ing.                                images in an ergonomic and economic    be the most trusted profes-
          “Think about that crying pediatric   way. The deeper the ultrasound signal   sion. Nurses earn a record
         patient or ICU patient on a ventilator and   needs to penetrate, the more attenuation   89% very high/high score for
         you can only acquire a few waveforms,”   occurs resulting in image quality degrada-  their honesty and ethics, and
         says Diaz. “This allows you to optimize in   tion and often results in inconclusive   for patients, that’s important.
         post processing for the first time instead of   results or repeat exams, sometimes in   When you’re not feeling well,
         having to reacquire that challenging view.”   another modality.”           you can be at your most vul-
          Med-Lab has been an Advanced Partner   To address this challenge, Siemens   nerable. While the doctor cre-
         of Siemens Healthineers in South Florida   designed the industry exclusive Deep   ates the plan for recovery, it’s
         since 1967. Their story begins in Cuba,   Abdominal Transducer (DAX) to increase   often nurses who carry it out.
         where Saul Diaz Sr., Lucas’ great grandfa-  diagnostic confidence for patient popula-  Nurses also have more personal and more frequent interaction with patients than
         ther, started the company to provide med-  tions often limited by traditional ultra-  any other healthcare provider.
         ical supplies to health care providers.    sound technology. With its powerful archi-  If you ask a nurse why they chose the profession, many will tell you it’s more
          “He started this company back when   tecture and patented DAX, the ACUSON   than a job, it’s a calling. They’re born caregivers and are naturally driven to build
         exploratory surgery was standard,” he   Sequoia can image up to 40cm allowing   trust with their patients. Looking at their general characteristics, here are three
         says. “Most of what was sold then were   clinicians to confidently image high BMI   reasons why nurses are so well regarded and respected.
         surgical instruments. But when diagnostic   patients.
         imaging was introduced in Cuba, he start-  “In a collective effort to reduce operator   Bedside Manner
         ed getting into X-ray technologies. As a   stress and help eliminate long-term   Nurses are at the patient’s bedside more than doctors, and they put the patient’s
         family, we have always been interested in   ergonomic injuries, Siemens Healthineers   needs and feelings first. They also strive to make the encounter personal, using
         technologies that bring less invasive diag-  hosted 170 workshops with nearly 600   the patient’s name, maintaining eye contact, and listening. Nurses also deal with
         nosis and treatment solutions to providers   ultrasound users to create a platform   patients when they may be stressed or emotional. They recognize that the reac-
         and patients.”                      designed by the user, for the user. In an   tions they may face are not directed at them, and they maintain their profession-
          When the business was rebooted in   effort to validate the usability design of the   alism and their compassion.
         Miami following the Cuban revolution, it   Sequoia, we sought a third-party evalua-
         started with the second generation of the   tion to put the ACUSON Sequoia to the   Time
         Diaz family with an emphasis on diagnos-  test with other leading manufacturers,”   Nurses really get to know their patients. Because nurses spend a lot of time
         tic imaging. Today, the company is owned   says Diaz. “In this third-party study, ACU-  with patients—much more than any other healthcare provider, they have a
         and operated by the fourth generation,   SON Sequoia rated #1 in ease of use and   chance to get to know their patients. Their friendly face is often the first one they
         including Lucas and his two cousins.    82% of the study participants preferred the   see at the hospital or doctor’s office during the course of care. Patients often trust
          “We really love to put people above   ACUSON Sequoia.”                    the person who is always there. And nurses are always available around the
         transactions,” says Diaz. “I watched my   This is an exciting time for the ACUSON   clock, ready to help.
         father for many years put our customers’   Sequoia, notes Diaz.
         needs above profits and he always said to   “Powerful automation in each major   Caring
         cater to the customer because the money   mode helps to reduce variability amongst   Patients know that nurses care because it is demonstrated in every interaction.
         will come around. A loyal customer will   users and improve image quality with no   If a patient needs a blanket or a glass of water, the nurse is the one who will
         help to sustain our business. We are   user interaction,” he says. “Remember,   respond. If a patient has a question about their treatment, medication or needs
         focused on helping customers of every size   ease of use not only pertains to the control   help moving about, the nurse is there for them … to find answers to their ques-
         increase efficiency, decrease costs, and   panel, but also the ease and ergonomics of   tions and get them what they need. Nurses also tend to the patient’s family,
         enhance patient care.”              acquiring images. ACUSON Sequoia is    answering questions and helping interpret what the doctor is saying. Caring
          He notes that Med-Lab does this    ushering in a new era in ultrasound imag-  throughout the day builds a relationship and a level of trust.
         through a commitment to being the   ing.”                                   When a patient experiences a strong level of care, it can lead to the type of trust
         experts and the best engineers. “We pride   “Being a new platform built from the   displayed in the results of the Gallup poll. If you’re driven to help people and are
         ourselves in our expertise and focusing on   ground up, the ACUSON Sequoia has the   considering a career in this rewarding field, Fortis College in Cutler Bay can help
         customer service as we continue to adapt   advantage of being early in its product life-  put you on the path. Fortis offers a variety of programs including an Associate
         to the changes in the medical imaging   cycle,” he says. “This helps to maximize   Degree in Nursing, Practical Nursing, Medical Assisting and Medical Assisting
         industry,” says Diaz.               return on investment as there will be a   with Basic X-ray Operation.
          Ultrasound is unique as it truly relies on   pathway of sustained innovation and
         the user’s ability to utilize the ultrasound   upgradability for years to come.”                Call today at (786) 345-5300 to speak to one of the Fortis
         system to its maximum potential.                                                                career counselors and learn which program is right for you.
         Therefore, an intuitive easy-to-use ultra-  For more information, visit med-lab.com.

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