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Chapter 9 • E-Commerce
FIGURE 9-1 The Growth of the Internet
facts
Number of Internet &
figures
Year Domains (in Millions)
January 1993 1.3
E-commerce experts believe
January 1997 16.1
there is a tremendous amount
of money to be made in online
January 2001 109.6 business-to-business selling.
They cite the fact that selling to
businesses is more cost-effective
January 2006 400
than to individual consumers;
orders from businesses are, on
average, higher in dollar value;
Source: www.isc.org
and businesses order larger
quantities of an item.
FIGURE 9-2 Countries with the Most Internet Users in 2006
Percent of
Country World Users
1 United States 20.1
2 China 10.9
3 Japan 8.4
4 India 5.0
5 Germany 4.8
6 United Kingdom 3.7
7 South Korea 3.3
8 Italy 2.8
9 France 2.6
10 Brazil 2.5
Source: InternetWorldStats.com
to-business Internet sales in the same year. Business-to-business (B2B) sales
totaled $1.95 trillion. Still, there is a great deal of room for growth in the Inter-
net sale of products and services to consumers. The total sales to consumers
represent less than 2.5 percent of all consumer purchases. Business-to-consumer
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