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42        Chapter 2  Collaboration Information Systems

                                    These four purposes build on each other. For example, making a decision requires that team
                                    members be informed. In turn, to solve a problem, the team must have the ability to make de-
                                    cisions (and become informed). Finally, to conduct a project, the team must be able to solve
                                    problems (and make decisions and become informed).
                                       Before we continue, understand you can use the hierarchy of these four purposes to build
                                    your professional skills. You cannot make good decisions if you do not have the skills to inform
                                    yourself. You cannot solve problems if you are unable to make good decisions. And you cannot
                                    manage projects if you don’t know how to solve problems!
                                       In this question, we will consider the collaborative nature of these four purposes and de-
                                    scribe requirements for information systems that support them, starting with the most basic:
                                    becoming informed.

                                    Becoming Informed

                                    Informing is the first and most fundamental collaboration purpose. Recall from Chapter 1 that
                                    two individuals can receive the same data but construct different interpretations or, as stated in
                                    the terms of Chapter 1, conceive different information. The goal of the informing is to ensure, as
                                    much as possible, that team members are conceiving information in the same way.
                                       For example, as you read in the opening scenario, the team at AllRoad has been assigned
                                    the task of investigating the 3D printing opportunity. One of the team’s first tasks is to ensure
                                    that everyone understands that goal and, further, understands the basics of 3D printing technol-
                                    ogy and what is required to implement it.
                                       Informing, and hence all of the purposes of collaboration, presents several requirements
                                    for collaborative information systems. As you would expect, team members need to be able to
                                    share data and to communicate with one another to share interpretations. Furthermore, be-
                                    cause memories are faulty and team membership can change, it is also necessary to document
                                    the team’s understanding of the information conceived. To avoid having to go “over and over
                                    and over” a topic, a repository of information, such as a wiki, is needed. We will say more about
                                    this in Q5.

                                    Making Decisions

                                    Collaboration is used for some types of decision making, but not all. Consequently, to under-
                                    stand the role for collaboration we must begin with an analysis of decision making. Decisions
                                    are made at three levels: operational, managerial, and strategic.


                                    Operational Decisions
                                    Operational  decisions are those that support operational, day-to-day activities. Typical op-
                                    erational decisions are: How many widgets should we order from vendor A? Should we extend
                                    credit to vendor B? Which invoices should we pay today?

                                    Managerial Decisions

                                    Managerial decisions are decisions about the allocation and utilization of resources. Typical
                                    decisions are: How much should we budget for computer hardware and programs for depart-
                                    ment A next year? How many engineers should we assign to project B? How many square feet of
                                    warehouse space do we need for the coming year?
                                       In general, if a managerial decision requires consideration of different perspectives, then
                                    it will benefit from collaboration. For example, consider the decision of whether to increase
                                    employee pay in the coming year. No single individual has the answer. The decision depends on
                                    an analysis of inflation, industry trends, the organization’s profitability, the influence of unions,
                                    and other factors. Senior managers, accountants, human resources personnel, labor relation-
                                    ships managers, and others will each bring a different perspective to the decision. They will
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