Page 228 - Essentials of Human Communication
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PART THREE  Public Speaking
































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                                                                                Public Speaking



                                                            Preparation (Steps 1–6)







                             Messages in the Media            Objectives                             Listen to the Audio Chapter
                                                                                                     at MyCommunicationLab
                      Rachel Maddow, or other political talk show   After reading this chapter, you should be able to:
                      hosts, provides perfect examples of short
                      persuasive speeches. Almost any question   ➊   Explain the nature of public speaking and communication
                      results in a two or three minute speech, the   apprehension; apply the suggestions for managing apprehension in
                      subject of this chapter. Here we consider some   public speaking and for overcoming procrastination.
                      preliminaries to public speaking—speaker   ➋  Select and narrow public speaking topics, purposes, and theses.
                      apprehension and the first steps in preparing   ➌   Explain the sociological and psychological characteristics of an
                      an informative or persuasive speech.       audience and use these characteristics in analyzing your own audiences.
                                                              ➍   Identify the basic principles of and sources for researching your speech
                                                                 topic and the criteria for evaluating research; effectively evaluate,
                                                                 integrate, and cite this research in your speech.
                                                              ➎   Explain the nature and types of supporting materials in informative and
                                                                 persuasive speeches.
                                                              ➏   Generate main points for your speech from your thesis.
                                                              ➐   Describe the major patterns of speech organization and organize your
                                                                 own speech into an appropriate pattern.
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