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13

                                             Financial Management


                                             of the Firm and



                                             Investment Management













                        Introduction                              Learning Objectives
                        Key Financial Concepts                    After studying this chapter, you should be able to
                         Owners Versus Managers
                                                                   1  Explain how financial managers fit
                         Accounting Profits Versus Economic           into the organizational structure of a
                         Profits
                                                                      firm and what their role is.
                         Role of the Financial Manager
                                                                   2  Use the time value of money to
                         Time Value of Money and Interest Rates
                                                                      differentiate between present values
                        Firm Financial Decision Making                and future values of money.
                         Net Present Value and Capital Budgeting   3  Apply net present value analyses to
                         Decisions
                                                                      the basic capital budgeting decisions
                         Sources of Funds and Financing Decisions     facing financial managers.
                         Managing Cash Within the Firm
                                                                   4  Identify the sources of funds and their
                         Matching Assets and Liabilities
                                                                      usage in financing decisions.
                        The Role of Investment Managers            5  Describe different types of investment
                         Balancing Returns and Risks                  managers and the services they
                         Measuring Returns                            provide investors.
                         Counting the Risks                        6  Give details of how to measure
                         Managing Investment Risks                    investment returns and what
                         Making Investment Choices                    investment risks confront investors.
                                                                   7  Provide sound advice on how to
                        Careers in Financial and Investment
                        Management                                    manage investment risks and make
                                                                      investment choices.




















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