Page 164 - Essencials of Sociology
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Bureaucracies   137


                        Cultural Diversity in the United States


                Do Your Social Networks Perpetuate
                Social Inequality?

                   Suppose that an outstanding job—great pay, interesting
                   work, opportunity for advancement—has just opened up
                   where you work. Who are you going to tell?
                Consider some of the principles we have reviewed. We are
                part of in-groups, people with whom we identify; we use
                reference groups to evaluate our attitudes and behavior;
                and we interact in social networks. Our in-groups, reference
                groups, and social networks are likely to consist of people   It is just a reflection of our contacts, of our everyday
                whose backgrounds are similar to our own. For most of us,   interaction.
                this means that just as social inequality is built into society,   To overcome this barrier and advance their careers, women
                so it is built into our relationships. One consequence is   and minorities do networking. They try to meet “someone who
                that we tend to perpetuate social                                       knows someone” (Kantor 2009). Like the
                inequality.                                                               “good old boys,” they go to parties
                   Go back to the extract that                                             and join clubs, religious organiza-
                opens this box. Who will you tell                                          tions, and political parties. They also
                about the opening for this out-                                             use Facebook and other online net-
                standing job? Most likely it will                                           working sites. The women’s contacts
                be someone you know, a friend                                               have produced a “new girl” network
                or someone to whom you owe a                                                in which they steer business to
                favor. And most likely your social                                          one another (Jacobs 1997). African
                network is made up of people                                                American leaders have cultivated
                who look much like yourself—                                                a network so tight that one-fifth of
                similar to your age, education,                                             the entire national African Ameri-
                social class, race–ethnicity, and,                                          can leadership knows one another
                probably also, gender. You can                                              personally. Add some “friends of
                see how our social networks both                                            a friend,” and three-fourths of the
                reflect the inequality in our soci-  When people learn of opportunities, they share this information   entire leadership belong to the
                ety and help to perpetuate it.  with their networks. Opportunities then flow to people whose   same network (Taylor 1992).
                   Consider a network of white   characteristics are similar to theirs.
                men in some corporation. As
                they learn of opportunities (jobs, investments, real estate,   For Your Consideration
                and so on), they share this information with their networks.   ↑ You can see that the perpetuation of social inequality does
                This causes opportunities and good jobs to flow to people   not require intentional discrimination. Just as social inequality
                whose characteristics are similar to theirs. This perpetu-  is built into society, so it is built into our personal relation-
                ates the “good old boy”’ network, bypassing people who   ships. How do you think your social network helps to perpetu-
                have different characteristics—in this example, women and   ate social inequality? How do you think we can break this
                minorities. No intentional discrimination need be involved.   cycle? How can we create diversity in our social networks?




                  imaginable situation. In my university, for example, the rules are published in hand-
                  books: separate ones for faculty, students, administrators, civil service workers, and
                  perhaps others that I don’t even know about.
               4. Written communications and records. Records are kept for much of what occurs in a
                  bureaucracy (“Be sure to CC all immediate supervisors”). Some workers must de-
                  tail their activities in written reports. My university, for example, requires that each
                  semester, faculty members produce a summary of the number of hours they spent
                  performing specified activities. They must also submit an annual report listing what
                  they accomplished in teaching, research, and service—all accompanied by copies of
                  publications, evidence of service, and written teaching evaluations from each course.
                  These materials go to committees that evaluate the performance of each faculty
                  member.
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