Page 10 - Kyle Majors New Homes Builder/Developer Document

9 | MARKETING SOLUTIONS
MARKETING AND TECHNOLOGY
New Homes executive management of marketing is based on Brand, Position, Key Differentiators, and Channel Management. Sales activities are based around what is referred to as the 5 Channels: New Lead Generation; Realtor Outreach; Database/ CRM follow-up and follow-through; Personal and Professional Sphere of Influence and Referrals. These systems and processes allow New Homes to assimilate, differentiate, and accomplish missions anywhere in the world.
• Experienced Team of Real Estate Marketing Specialists
• Agency Procurement, Coordination & Oversight
• Robust Target Market Research
• Strategic Planning
• Marketing suite of services: brand creation and management, SEO / SEM, digital advertising, PR, social media advertising, website design, graphic design, print advertising, events, email marketing, financial oversight, and customer nurturing programs