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José Paulo –  Ideal Decision  José Paulo –  Ideal Decision

 I take this opportunity to thank you for all the guidance and   JP is a sensational person, unique in his professional career and
 results you brought to my life. I am thankful to God and to you,   an example of a citizen, father, person in general.
 especially, for having you as a friend, I consider you my brother.  Your leadership has the noblest essence of a great leader, to

 Júnior Cezar Franco Pereira — partner and vice president of  the Ideal   inspire people. It is not his words that do this, but his attitudes, he
 Trends Group  does not speak of things he has read or heard of, his actions show
          the way to success. The phrase that defines JP is his life slogan: “To
          have the best, do your best”.
 José Paulo has an unmatched energy; his focus and business
 view are admirable. He has a unique skill to identify talent and   Moraes — director of  the Ideal Trends Group
 to connect it to a big dream. I am much thankful to him for who
 I am today, professionally, and personally, and I still learn from   He said: “To those who believe in this project, and dedicate
 him every day.  themselves, this will be the last company of their lives!” And so, he
 Caio Chimera — partner and vice president of  the Ideal Trends Group  made me his partner.

                   Débora Torate — partner and director of  the Ideal Trends Group

 Living with José Paulo is a true journey of knowledge and wis-
 dom. It is like he could “transfer” the overview of the best parts of   Just like a cutter, José Paulo has the incredible ability to trans-
 three books to us in a fifteen-minute talk. The way he connects and   form a raw mineral into a diamond, applying the exact pressure to
 directs people to reach their maximum potential is fascinating!  shape and bring out the best in each professional.
 I am grateful for all the knowledge he shares and especially for   Karina Nascimento — partner and director of  the Ideal Trends Group
 start dreaming again. I am one of the people who were touched
 and could give new meaning to life.

 Carlos Aono — partner and vice president of  the Ideal Trends Group  I met José Paulo though his wife, whom I met through health
          insurance and liked the treatment. In one of the many conversa-
          tions we had, I told her about my desire to grow and about my
 Paulo is the type of person who came into my life to guide me   dreams. At the time she was working in digital marketing and told
 and show me a more dignified way of walking, in my personal and   me that she would send a consultant, which I did not even suspect
 professional life, a great Mentor who expands our vision of what is   was her husband, and who also wanted to undergo an evaluation.
 possible to achieve in life.
            And it was on September 16th, when my patient gave me perhaps
 Rita Kuster — director of franchising of the Ideal Trends Group  the biggest change of my life. Who would have thought that a sim-
          ple conversation between a dentist and his patient would turn into


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