Page 182 - E2 Integrated Workbook STUDENT 2018
P. 182
Chapter 13
Managing change
3.1 The difficulty in managing the change process
Understanding the factors that impact on change management can be complex.
However, even when a manager has a good understanding of the context of change
within their organisation, they still need to be able to successfully implement the
change itself.
Given the conflicting views of different stakeholders achieving change within an
organisation is often difficult and prone to failure.
3.2 Lewin’s three-stage model
The three-stage model of change was proposed by Kurt Lewin in the 1950s. He
argued that, in order for change to occur successfully, organisations need to
progress through three stages.
This process includes unfreezing habits or standard operating procedures, changing
to new patterns and refreezing to ensure lasting effects.
Refreeze
Change behaviour/attitudes
Unfreeze
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