Page 148 - BA2 Integrated Workbook - Student 2017
P. 148

Chapter 9



                           Performance measures in service


                           industries


               So far we have focused largely on manufacturing. We will now look at issues with
               performance measurement when dealing with service industries.

               There is a wide variety of service organisations, ranging from private sector
               organisations such as banks, hotels and courier services, to public sector
               organisations such as hospitals and schools.


               5.1    Features of service industries

                    Intangibility. Services cannot be packaged for the customer to take away with
                     them.

                    Variability. Each service is unique and cannot usually be repeated in exactly
                     the same way.


                    Simultaneous production and consumption. Services are often created by
                     the organisation at the same time as they are consumed by the customer.

                    Perishability. Services cannot be stored for later.









































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