Page 15 - CIMA May 18 - MCS Day 1 Tasks
P. 15

Chapter 4




                  ADVANCED MANAGEMENT


                  ACCOUNTING (P2) FAMILIARISATION








                  1.  REPLACEMENT DECISIONS


                  Menta has a significant capital base of ageing buses and will eventually need to replace the fleet
                  in order to maintain the required levels of safety and reliability.

                  EXERCISE 1:

                  Explain the concept of the use of equivalent annual cost calculations for replacement decisions,
                  how they could help Menta and the limitations of the technique.




                  2.  PRICING STRATEGIES


                  Menta operates different types of routes, including inter‐city, city and rural services and tailors its
                  pricing to the types of routes undertaken.

                  EXERCISE 2:

                  Discuss the different types of pricing strategy that Menta uses on its various route types and how
                  it may gain from these strategies.  Link the various strategies to the price elasticity of demand for
                  the routes involved.



























                  KAPLAN PUBLISHING                                                                      9
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