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Macroeconomics I – The goals and decisions of organisations





                           Shareholder wealth






               2.1 Maximising shareholder wealth

               Companies have the primary objective of maximising shareholder wealth.

               This should ultimately be reflected in


                    Higher share prices

                    Higher dividend payments.

               Attempts to measure and increase shareholder value have focussed on incorporating
               three key issues:

                    Cash is preferable to profit

                    Exceeding the cost of capital

                    Managing both long- and short-term perspectives


               2.2   Short-term measures of financial performance


                    (1) return on capital employed = [PBIT/average capital employed] × 100%

                    (2) earnings per share = PAT/number of shares


               2.3   Long-term measures of financial performance

                    Estimate future long term returns (ideally cash flow)

                    Convert into present value by “discounting” at the cost of capital


               2.4   Share prices


                    Impact of different factors on share price (e.g. good news, bad news, economic
                     changes)












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