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Inter-relationships between variables







                  Question 6




                  Least-squares regression

                  Calculate the line of best fit formula using least-squares regression on the
                  following data.

                   Advertising spend ($000)       Sales value ($000)
                               10                        1,500
                               12                        2,000
                               15                        2,200

                               18                        2,700
                               19                        2,700
                               21                        2,720

                  n = 6
                                                                2
                        x            y            xy           x
                   10               1,500       15,000           100
                   12               2,000       24,000           144
                   15               2,200       33,000           225
                   18               2,700       48,600           324
                   19               2,700       51,300           361
                   21               2,720       57,120           441
                   95              13,820      229,020         1,595
                         ∑      ∑   ∑
                   b =

                          ∑     ∑
                                                                     2
                  b = (6 × 229,020 – 95 × 13,820)/(6 × 1,595 – 95 )

                  b = 61,220/545

                  b = 112.33


                  a = y – bx

                  a = 13,820/6 – 112.3 × 95/6

                  a = 525.25


                  y = 525.25 + 112.33x



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