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Supplementary objective test questions

5.4 A sudden discrete fall in the fixed exchange rate which the government
commits itself to defend is called a:

A Revaluation

B Appreciation

C Devaluation

D Depreciation

5.5 The main objective of the WTO is:

A to raise living standards in developing countries

B to minimise barriers to international trade

C to harmonise tariffs

D to eliminate customs unions

5.6 X is a large logistics company. As part of its strategic marketing process, X has
identified several external factors that seem to be important.

There is increasing pressure on the logistics industry to minimise its carbon
footprint. This should be classified as ______1______. The government is
planning a change to employment law, to prevent drivers working more than ten
hours in any 24 hour period. This should be classified as _____2_____. The use
of Global Positioning Systems (GPS) and smartphones are now becoming an
industry threshold competence. This should be classified as _____3_____. The
current government is unpopular with voters, and there may be an election soon.
X is unsure of the impact this would have on their business. This should be
classified as _____4_____.

Categorise each factor according to PESTEL analysis.

A Political

B Economic

C Legal

E Social

F Technological

G Environmental

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