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Chapter 1





                          Stakeholders




               A stakeholder group is one with a vested interest in the company.


               Typical stakeholders for an organisation would include:

                    internal         company employees
                                      company managers/directors


                    connected        equity investors (ordinary shareholders)
                                      customers
                                      suppliers
                                      finance providers (debt holders/bankers)
                                      competitors

                    external         the government
                                      the community at large
                                      pressure groups
                                      regulators

                             The various stakeholders will have different needs and objectives.
                             Conflict between and within groups of stakeholders and the need for
                             management to balance the various interests is a key issue.






































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