Page 10 - FINAL CFA SLIDES JUNE 2019 DAY 1
P. 10
Ethics and Trust in the Investment Profession
LOS 1.c: Identify challenges to ethical behavior.
Overestimating one’s own ethical character, considering only near-term consequences and not longer-term
consequences of behavior, and letting situational (external) influences, such as peer pressure, unduly affect
one’s decisions and behavior.
LOS 1.d: Describe the need for high ethical standards in the investment industry.
Investment professionals have a special responsibility to use their specialized knowledge and skills to
both protect and grow client assets (trust).
Our product is in tangible hence trust key and the financial system depends on us!
