Page 21 - CIMA MCS Workbook May 2019 - Day 1 Suggested Solutions

SUGGESTED SOLUTIONS

It is however worthy of mention that stakeholders can move between these categories in certain
circumstances. For example, trade unions can easily become key players in business decisions to
protect the rights of members.

Key relationships that need to be managed are:

 Customers
 Institutional shareholders
 Suppliers
 Directors
 Employees
 Key staff – e.g. manufacturing personnel
 Governments – national and local
 Regulators
 Environmental pressure groups
 Trade Unions
 Trade Associations

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