Page 247 - SBL Integrated Workbook STUDENT 2018

e-Business

The strategic context

1.1 The impact on strategic planning

In the modern environment IT plays a role at all stages of the strategic planning
process.

For example,

 Strategic analysis: IT can help create business strengths or overcome existing
weaknesses

 Strategic choice: IT can help create a competitive advantage or give access to
new markets

 Strategic implementation: we’ve already seen how IT plays a role in BPR, for
example.

Therefore we should consider IT at all stages of the syllabus. For example, we
should incorporate IT influences within the PESTEL, 5 Forces, value chain etc.

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