Page 59 - Microsoft Word - 00 P1 IW Prelims.docx

Methods of strategic development

Strategic capabilities
Main methods of development

These are
best Methods of strategic
evaluated
using the development

success
criteria from
earlier

Organic Joint

growth Acquisition venture Franchise

Start from a Buy an existing Do it with a Allow others to
zero base business partner use the brand
alone

Slow, but Quick but Share skills Low cost, but
risky expensive and costs, but lose control
difficult to
agree

Illustrations and further practice

Now try TYU question 1.

53