Page 139 - BA1 Integrated Workbook STUDENT 2018
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Supplementary objective test questions




               CHAPTER 2 – MISSION, VISION AND STAKEHOLDERS


               2.1  KO makes and sells boxing and other sporting equipment. Its management
                     team has released the following statement as part of a new strategic growth
                     initiative:

                     ‘KO will increase its market share by 15% within the next 5 years.’


                     Which of the following options is this statement most likely to be?

                     A     Vision statement

                     B     Objective

                     C     Mission statement


                     D     Critical success factor


               2.2  CC is a small firm of surveyors. In order to operate in this market, they need to
                     be accredited by a professional body – the QSO.


                     The QSO is made up of representatives from the surveyor industry, the
                     government and the wider public. It monitors the activities of all surveyor
                     companies as well as providing accredited training for students who wish to
                     become surveyors.

                     CC is currently undertaking stakeholder analysis using Braithwaite and Drahos
                     to identify key actors.

                     Which one of the following options correctly identifies the type of actor
                     that includes QSO?

                     A     Mass publics

                     B     Organisations of state

                     C     Corporations


                     D     Knowledge based communities















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