Page 5 - SCS May 2018 - Day 1 Suggested Solutions
P. 5

SUGGESTED SOLUTIONS



                      Innovation and Learning

                                         CSF                                       KPI


                      Introducing new content                     Budgeted  expenditure in  $  on new content,
                                                                 both bought and made in-house


                      Keeping abreast of technology              Number of new innovations in technology in a
                                                                 particular period


                      International expansion                    The number of new territories entered into per
                                                                 annum/ new subscriber populations accessed



                      Internal Business


                                         CSF                                       KPI

                      IT security                                Number of reported incidents of data breach/
                                                                 attempted data breach

                      Licencing deals                            The  number of  new licences/licence renewals
                                                                 with movie production companies

                      Retain skilled staff                       Staff turnover ratios




                      EXERCISE 3


                      Strengths

                      Quoted company status, meaning that fresh finance can be raised if needed

                      Well-established company that is 20 years old (in technology terms, an industry senior citizen!)

                      Strong share price performance over the last 5 years

                      Growth in revenues and profits

                      Use of algorithms to personalise content and provide recommendations to subscribers

                      3 founders who all have different areas of expertise needed by the company

                      Continuity at Board level – experience lowers business risk
                      KAPLAN PUBLISHING                                                                41
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